Senior Designer - Global Campaigns and Assets

<h1><b><b><b>Job Description Summary</b></b></b></h1>The Senior Designer – Global Campaigns and Assets will serve as a creative visionary and strategic leader responsible for the visual evolution of the GE HealthCare brand. In this role, you will translate GE HealthCare’s purpose, “To create a world where healthcare has no limits,” into powerful, consistent, and high-impact visual experiences across all digital and physical touchpoints. You will be a hands-on creative leader focused on human-centered design, ensuring our complex medical and pharmaceutical solutions are humanized through storytelling that reinforces our role as a global healthcare partner. Reporting to the Senior Director, Global Marketing, you will balance business objectives with creative excellence to drive measurable impact and improve patient outcomes.<p style="text-align:inherit"></p><p style="text-align:inherit"></p><p style="text-align:inherit"></p><p style="text-align:inherit"></p><h1><b>Job Description</b></h1><p><b><span>Roles and Responsibilities</span></b></p><p></p><p><b><span>1. Web & Digital UI/UX Design</span></b></p><ul><li><span>Serve as the lead <b>web and campaign designer</b>, creating digital experiences that align with global corporate identity and business objectives.</span></li><li><span>Direct the <b>UX/UI design for web and portals</b>, ensuring a seamless and intuitive customer journey across diverse digital segments.</span></li><li><span>Apply <b>systems and design thinking</b> to create scalable digital architectures that support global marketing initiatives.</span></li></ul><p></p><p><b><span>2. Visual Content & Multimedia Production</span></b></p><ul><li><span>Lead the production of <b>visual content</b>, including high-quality collateral, to support global product/portfolio strategies.</span></li><li><span>Oversee <b>video and multimedia creation</b>, leveraging storytelling to translate complex business goals into compelling brand strategies.</span></li><li><span>Develop <b>interactive data visualizations</b> and <b>scientific visualizations</b> that clarify precision care innovations for healthcare providers and systems.</span></li></ul><p></p><p><b><span>3. Global Asset Strategy & Implementation</span></b></p><ul><li><span>Lead <b>asset globalization and adaptation</b>, ensuring brand consistency and clarity across all brand expressions globally.</span></li><li><span>Manage global brand governance by enforcing <b>visual identity systems</b> and messaging frameworks across all campaign materials.</span></li><li><span>Drive <b>agile creative execution</b>, using high-level judgment to handle complex tasks and offer new solutions to problems outside set parameters.</span></li></ul><p></p><p><b><span>4. Design Excellence & Leadership</span></b></p><ul><li><span>Maintain <b>expert design suite proficiency</b>, utilizing tools such as Adobe Creative Suite to deliver high-impact, insight-driven work.</span></li><li><span>Foster a culture of <b>curiosity and creativity</b>, empowering the team to challenge conventions and elevate brand expression.</span></li><li><span>Act as a creative advisor to stakeholders, providing strategic guidance on the visual implications of key marketing initiatives.</span></li></ul><p></p><p><b><span>Qualifications</span></b></p><ul><li><b><span>Bachelor’s degree</span></b><span> in Design, Fine Arts, Marketing, or a related field; <b>Master’s degree preferred</b>.</span></li><li><b><span>Progressive experience</span></b><span> in brand design, visual communications, or creative strategy—preferably in a <b>B2B or complex global organization</b>.</span></li><li><span>Proven track record in <b>visual content production</b> and <b>UX/UI design</b>, with experience in healthcare or technology industries considered a strong advantage.</span></li><li><span>Deep understanding of <b>human-centered design</b> and <b>brand architecture</b>, with a passion for creative excellence.</span></li><li><span>Expert proficiency in the <b>Adobe Creative Suite</b> (Photoshop, Illustrator, InDesign, Premiere Pro) or similar high-level design platforms.</span></li><li><span>Recognized for <b>leadership and mentorship</b>, with a commitment to fostering a high-performing and inclusive team culture.</span></li><li><span>Exceptional <b>strategic thinking and communication skills</b>, with the ability to manage multiple projects and deadlines in a matrixed environment.</span></li></ul><p></p><p><span>THIS ROLE CAN BE BASED ANYWHERE IN EUROPE</span></p><p style="text-align:inherit"></p><p style="text-align:inherit"></p><h1><b><b><b>Additional Information</b></b></b></h1><div><div><div><div><div><div><div><p style="text-align:left"><b>Relocation Assistance Provided: </b>No</p><p style="text-align:inherit"></p><p style="text-align:inherit"></p><p style="text-align:inherit"></p><p style="text-align:inherit"></p><p style="text-align:inherit"></p></div></div></div></div></div></div></div>