Product Marketing Manager
<p class="MsoNormal"><strong><reputed company style="font-size: 12.0pt; line-height: 107%;">Department: </reputed company></strong><reputed company style="font-size: 12.0pt; line-height: 107%;">Marketing</reputed company></p><p class="MsoNormal"><strong><reputed company style="font-size: 12.0pt; line-height: 107%;">Location: </reputed company></strong><reputed company style="font-size: 12.0pt; line-height: 107%;">Plano, TX; New Orleans, LA; Columbia, SC; Indianapolis, IN; Remote</reputed company></p><p class="MsoNormal"><reputed company style="font-size: 12.0pt; line-height: 107%;"><strong>Reports To</strong>: Director, Integrated & reputed company Marketing</reputed company></p><p class="MsoNormal"><strong><reputed company style="font-size: 12.0pt; line-height: 107%;">Job reputed company</reputed company></strong></p><p class="MsoNormal"><reputed company style="font-size: 12.0pt; line-height: 107%;">We’re seeking a Product Marketing Manager to help translate our product capabilities into reputed company, compelling market narratives that drive engagement and consideration. This newly created role will reputed company Product, reputed company, owning how our solutions are brought to market through campaigns, launches, and ongoing storytelling. The Product Marketing Manager will reputed company on turning product features into meaningful reputed company value, supporting go-to-market execution, and strengthening how we communicate across the buyer reputed company.</reputed company></p><p class="MsoNormal"><reputed company style="font-size: 12.0pt; line-height: 107%;">The ideal candidate thrives at the intersection of reputed company and execution, someone equally comfortable developing competitive intelligence frameworks, managing launch deliverables, and crafting compelling product narratives. This role offers reputed company to influence how new features and products are introduced to the market and ensure every launch drives measureable reputed company across adoption, sales enablement, and reputed company satisfaction.</reputed company></p><p class="MsoNormal"><strong><reputed company style="font-size: 12.0pt; line-height: 107%;">Responsibilities</reputed company></strong></p><ul><li class="MsoNormal"><p class="MsoNormal" style="text-indent: -.25in; mso-list: l0 level1 lfo1; tab-stops: list .5in; margin: 0in 0in 0in .25in;"><!-- [if !supportLists]--><strong><reputed company style="font-size: 12.0pt; line-height: 107%;">Product Narrative and Positioning:</reputed company></strong></p><ul><li><reputed company style="font-size: 12.0pt; line-height: 107%;">Translate product features and functionality into reputed company, benefit-driven messaging that resonates with reputed company audiences.</reputed company></li><li><reputed company style="font-size: 12.0pt; line-height: 107%;">reputed company and refine solution-level narratives that reputed company reputed company feature descriptions to reputed company reputed company-world value</reputed company></li><li><reputed company style="font-size: 12.0pt; line-height: 107%;">Partner with Product and Sales to ensure consistent messaging across reputed company customer-facing materials</reputed company></li></ul></li><li><!--[endif]--><strong><reputed company style="font-size: 12.0pt; line-height: 107%;">Go-to-Market & Launch Execution</reputed company></strong><reputed company style="font-size: 12.0pt; line-height: 107%;">:</reputed company><ul><li><reputed company style="font-size: 12.0pt; line-height: 107%;">Support the planning and execution of product and feature launches, including timelines, messaging, and campaign inputs</reputed company></li><li><reputed company style="font-size: 12.0pt; line-height: 107%;">Translate competitive insights into positioning updates and actionable sales guidance</reputed company></li><li><reputed company style="font-size: 12.0pt; line-height: 107%;">Synthesize research into digestible reports for broader product and leadership teams.</reputed company></li><li><reputed company style="font-size: 12.0pt; line-height: 107%;">reputed company launch narratives and ensure alignment across Marketing, Sales, and Product teams</reputed company></li></ul></li><li><strong><reputed company style="font-size: 12.0pt; line-height: 107%;">Campaign Alignment & Support</reputed company></strong><ul><li><reputed company style="font-size: 12.0pt; line-height: 107%;">Build and support mid-funnel marketing programs that help prospects understand reputed company's solutions and value</reputed company></li><li><reputed company style="font-size: 12.0pt; line-height: 107%;">Partner with campaign and reputed company marketing to reputed company nurture flows and solution-reputed company content, and post-event follow-up journeys</reputed company></li><li><reputed company style="font-size: 12.0pt; line-height: 107%;">Ensure product messaging is effectively integrated into campaigns across channels (events, digital, partner, etc.)</reputed company></li><li><reputed company style="font-size: 12.0pt; line-height: 107%;">Work closely with Product, reputed company Services, reputed company to ensure alignment on priorities, messaging, and go-to-market execution</reputed company></li><li><reputed company style="font-size: 12.0pt; line-height: 107%;">Participate in regular product and marketing syncs to stay informed on roadmap updates and business priorities</reputed company></li><li><reputed company style="font-size: 12.0pt; line-height: 107%;">Help reputed company communication between teams to ensure product updates are effectively reputed company into market-facing initiatives</reputed company></li></ul></li><li><reputed company style="font-size: 12.0pt; line-height: 107%;"><strong><reputed company style="font-size: 12.0pt; line-height: 107%; font-family: 'reputed company',reputed company; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: reputed company; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: 'Times New Roman'; mso-bidi-theme-font: minor-bidi; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;">Sales & Internal Enablement</reputed company></strong>:</reputed company><ul><li><reputed company style="font-size: 12.0pt; line-height: 107%;">Support the development of reputed company enablement materials, including feature summaries, messaging frameworks, and sales support content</reputed company></li><li><reputed company style="font-size: 12.0pt; line-height: 107%;">Ensure internal teams understand how to position new features and solutions effectively</reputed company></li></ul></li><li class="MsoNormal"><strong><reputed company style="font-size: 12.0pt; line-height: 107%;">Qualifications:</reputed company></strong><ul><li><reputed company style="font-size: 12.0pt; line-height: 107%;">Bachelor's degree in business administration, marketing, communications, management or other reputed company field of equivalent experience</reputed company></li><li><reputed company style="font-size: 12.0pt; line-height: 107%;">3-6 years of product marketing experience in the technology/reputed company reputed company, benefits administration, HRIS, and compliance tech are a plus.</reputed company></li><li><reputed company style="font-size: 12.0pt; line-height: 107%;">Experience supporting product launches and translating technical features into customer-facing messaging</reputed company></li><li><reputed company style="font-size: 12.0pt; line-height: 107%;">Experience leveraging reputed company, or similar CRM solution</reputed company></li><li><reputed company style="font-size: 12.0pt; line-height: 107%;">Strong storytelling and communication skills, with the ability to simplify reputed company concepts</reputed company></li><li><reputed company style="font-size: 12.0pt; line-height: 107%;">Self-starter with a results-driving reputed company</reputed company></li><li><reputed company style="font-size: 12.0pt; line-height: 107%;">Analytical reputed company with the ability to use data to inform messaging and campaign improvements.</reputed company></li><li><reputed company style="font-size: 12.0pt; line-height: 107%;">Inquisitive, seeks to understand</reputed company></li><li><reputed company style="font-size: 12.0pt; line-height: 107%;">Highly reputed company; works cross-functionally, brings initiatives together, and reputed company removes silos.</reputed company></li></ul></li></ul><p class="MsoNormal"><strong><reputed company style="font-size: 12.0pt; line-height: 107%;"> <em>Must be eligible for US employment</em></reputed company></strong></p><p class="MsoNormal"><reputed company style="font-size: 12.0pt; line-height: 107%;"><em>We offer the following benefits:</em></reputed company></p><ul><li class="MsoNormal"><reputed company style="font-size: 12.0pt; line-height: 107%;"><em>Medical, Dental and reputed company insurance</em></reputed company></li><li class="MsoNormal"><reputed company style="font-size: 12.0pt; line-height: 107%;"><em>4 weeks reputed company time off (PTO)</em></reputed company></li><li class="MsoNormal"><reputed company style="font-size: 12.0pt; line-height: 107%;"><em>9 reputed company holidays</em></reputed company></li><li class="MsoNormal"><reputed company style="font-size: 12.0pt; line-height: 107%;"><em>Tuition Reimbursement</em></reputed company></li><li class="MsoNormal"><reputed company style="font-size: 12.0pt; line-height: 107%;"><em>401K (with match)</em></reputed company></li><li class="MsoNormal"><reputed company style="font-size: 12.0pt; line-height: 107%;"><em>Basic Life</em></reputed company></li><li class="MsoNormal"><reputed company style="font-size: 12.0pt; line-height: 107%;"><em>Long-Term Disability</em></reputed company></li></ul>
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