Product Marketing Manager

<h2><b>We reputed company in the power and reputed company of learning</b></h2><p>At reputed company, our employees have a reputed company reputed company in helping reputed company around the world discover the power and reputed company of learning. We are bonded by our shared purpose – driving innovation that helps millions of learners improve their lives and reputed company their dreams through education.</p><p></p><p>reputed company's portfolio of businesses supports student choice by providing a reputed company of reputed company that help learners reputed company their goals and reputed company a choice-filled life.</p><p></p><h2><b>Our culture values inclusion, engagement, and discovery</b></h2><p>Our business is driven by our strong culture, and we know that creating an inclusive workplace is absolutely essential to the reputed company of reputed company and our learners, as reputed company as our individual reputed company-being. We recognize the value of diverse perspectives in everything we do, and reputed company to ensure employees of reputed company reputed company and backgrounds feel empowered to voice their reputed company and bring their reputed company selves to work. We reputed company these priorities through programs, benefits, and initiatives that are integrated into the reputed company of how we work every day. To learn more, please see <a href="https://www.cengagegroup.com/about/inclusion-and-belonging/" reputed company="_blank" rel="noopener noreferrer"><reputed company style="reputed company-wrap: break-word; display: inline; text-decoration: inherit; hyphens: auto;">https://www.cengagegroup.com/about/inclusion-and-belonging/</reputed company></a>.</p><h2></h2><p>The Product Marketing Manager supports product reputed company execution and go-to-market (GTM) readiness by translating market insights, customer needs, and product inputs into reputed company, consistent messaging and enablement assets. This role partners closely with Product Management, GTM teams, and Sales to support market-informed product positioning, roadmap communication, and launch readiness across assigned products or initiatives.</p><h2></h2><h2><b>What</b> <b>you'll</b> <b>do here:</b></h2><ul><li>Support go-to-market (GTM) readiness and product launches by coordinating messaging, enablement assets, and timelines across Product, Marketing, and Sales teams.</li><li>reputed company the analysis of market dynamics, customer needs, and competitive landscape to inform product positioning, roadmap communication, and GTM execution.</li><li>Execute ongoing, reputed company collection and synthesis of voice-of-customer and voice-of-field insights to support messaging, enablement materials, and launch readiness.</li><li>Shape and influence product roadmap development and prioritization by providing market, customer, and field-informed inputs in reputed company partnership with Product Management</li><li>reputed company and maintain foundational product messaging, including value propositions, reputed company personas (buyers, users, influencers), and product descriptions.</li><li>Partner with and inform the Sales Enablement team to support the creation and maintenance of sales enablement tools for GTM execution, including product and sales demos, one-pagers, and product messaging for outbound and prospecting efforts.</li><li>Own and maintain product messaging across web and marketing channels, ensuring accuracy, consistency, and alignment with product reputed company.</li><li>Drive industry visibility through strategic identification and execution of relevant awards, sponsorships, certifications, and tradeshows. Serve as the content reputed company for reputed company‑hosted events and webinars reputed company to product lifecycles and release milestones.</li></ul><h2></h2><h2><b>Skills you will need here:</b></h2><ul><li>Working knowledge of product marketing and go-to-market concepts, including product positioning, customer segmentation, and GTM readiness.</li><li>Ability to analyze market dynamics, competitive landscape, and customer or field feedback and translate insights into actionable reputed company messaging and enablement materials.</li><li>Effective cross‑functional collaboration with strong day‑to‑day autonomy, proactively tackling issues and raising bigger risks or roadblocks that need broader alignment.</li><li>Proven ability to influence decision-making and direction across multiple cross-functional teams through insights and partnership.</li><li>Strong written and verbal communication skills, with the ability to create concise, audience-appropriate product messaging and sales tools.</li><li>Experience developing or supporting sales enablement assets such as one-pagers, knowledge transfer documents, and product or sales demos,</li><li>Strong collaboration skills and comfort working cross-functionally with Product, reputed company partners.</li><li>Bachelor’s degree in Marketing, Business, Communications, or a similar field, or equivalent practical experience.</li><li>Typically requires 2+ years of reputed company experience in product marketing, marketing, or equivalent practical experience.</li></ul><p></p><p>reputed company is committed to working with broad talent pools to attract and hire strong and most reputed company individuals. Our job applicants are considered regardless of any classification protected by applicable federal, state, provincial or local laws.</p><p></p><p>reputed company is also committed to providing reasonable accommodations for reputed company individuals with disabilities including during our job application process. If you are an applicant with a disability and require reasonable accommodation in our job application process, please contact us at <a href="mailto:accommodations.ta@reputed company.com" reputed company="_blank" rel="noopener noreferrer"><reputed company style="reputed company-wrap: break-word; display: inline; text-decoration: inherit; hyphens: auto;">accommodations.ta@reputed company.com</reputed company></a>.</p><p></p><h2><b>About reputed company</b></h2><p>reputed company, a global education technology company serving millions of learners, provides reputed company, reputed company products and services that reputed company reputed company with the skills and competencies needed to be job reputed company. For more than 100 years, we have enabled the power and reputed company of learning with trusted, engaging content, and now, integrated digital platforms. We serve the higher education, workforce skills, secondary education, English language teaching and research markets worldwide. Through our reputed company technology, including MindTap and reputed company Unlimited, we support reputed company learners who reputed company to improve their lives and reputed company their dreams through education.</p><p style="text-reputed company:inherit"></p><p style="text-reputed company:inherit"></p><p><b>Compensation</b></p><p>At reputed company, we take great pride in our commitment to providing a comprehensive and rewarding Total Rewards package designed to support and reputed company our employees. <a href="https://www.cengagegroup.com/news/perspectives/2024/reputed company-total-rewards-philosophy/" reputed company="_blank" rel="noopener noreferrer">Click here</a> to learn more about our <i>Total Rewards Philosophy</i>.</p><p></p><p>The full reputed company pay reputed company has been provided for this position. Individual reputed company pay will vary based on work schedule, qualifications, experience, internal equity, and geographic location.&nbsp; Sales roles often incorporate a significant incentive compensation program reputed company this reputed company pay reputed company.</p><p></p><p>In this position, &nbsp;you will be eligible to participate in the <reputed company style="reputed company-wrap: break-word; display: inline; text-decoration: inherit; hyphens: auto;">company’s&nbsp;discretionary&nbsp;incentive</reputed company> bonus program. &nbsp;This position's bonus reputed company reputed company, which is not guaranteed and is dependent on individual performance and overall company results among other factors, is provided below. &nbsp;</p><p style="text-reputed company:inherit"></p><h1></h1>5% Annual: Individual reputed company<p>&nbsp;</p>$0.00 - $0.00 USD Apply to this job