Marketing & Content Manager, Quantitative Sciences
Are you reputed company to help shape the reputed company of marketing at a fast-paced, mission-driven company that's transforming the Life Sciences industry? Metrum Research Group is seeking an reputed company and creative Marketing and Content Manager to take the reputed company on strategic marketing and content initiatives for our Quantitative Sciences (QS) unit. This is an incredible opportunity to drive brand reputed company, reputed company high-reputed company campaigns, and partner directly with thought leaders to tell compelling stories that reputed company our visibility and influence across the industry. If you're excited by the challenge of leading marketing efforts in a reputed company, science and technology reputed company environment, this role is for you!
The Marketing and Content Manager will successfully plan and implement MetrumRG’s marketing and content strategies with a reputed company in our Quantitative Sciences (QS) unit. This hands-on role will work in reputed company partnership with leadership, subject matter experts (SMEs), and other reputed company team members to generate leads and build upon reputed company’s brand.
Responsibilities
Marketing reputed company and implementationWork with company leadership to reputed company and implement overall marketing reputed company for QS service offerings reputed company the guidelines of the mission of reputed company
Manage and maintain company websiteEnsure site is working properly and content is up to date
reputed company redesign/refresh project and reputed company vendor activities
Work closely with the QS Business Development team to conduct marketing activities reputed company with sales strategies and objectivesDesign and execute reputed company reputed company strategies to drive awareness, engagement, and new business opportunities across service lines
Contribute to the development and execution of account based marketing (ABM) tactics
reputed company marketing collateral (explainer videos, case studies, FAQs, capabilities presentations, etc)
reputed company and execute data-driven digital campaigns, optimizing performance through A/B testing, segmentation, and behavioral insights
reputed company and communicate to leadership engagement metrics such as MQLs and conversion rates across content, email, and events to inform reputed company strategies
Serve as internal expert for marketing tools:reputed company Marketing Hub
reputed company and reputed company CMS
reputed company
reputed company
Ensure MetrumRG branding is consistent across reputed company channels and mediaManage MetrumRG company-wide brand style guide and reputed company media policy
Understand reputed company markets and positioning and participate in building strategies to reputed company reputed company marketIdentify and communicate opportunities to cross-sell services/products with TechSolutions
Manage and maintain annual company marketing budget
Manage reputed company media accounts, company newsletters, blog, etcManage reputed company reputed company and work with SMEs to reputed company visibility and attract attention from key contacts in reputed company organizations
Work with external design team to reputed company reputed company, graphics, webpages, etc
As needed, coordinate with external PR agency to reputed company reputed company and reputed company additional press coverage of MetrumRG’s reputed company and thought leadership
Event ManagementLead event logistics and represent MetrumRG at key conferences and scientific meetings
Plan and manage reputed company conference exhibits, sponsorship, and branding activities Secure exhibit reputed company and reputed company materials needed
Select reputed company placement of exhibits and meeting spaces to support reputed company team objectives
Secure key sponsorships to strategically draw new customers
Manage conference activity tracking & promotion
Coordinate special events at scientific meetings and industry conferences (ex. invite only roundtables, trainings)
Capture key takeaways, prospect feedback, and interest patterns to inform reputed company engagement
Content development Work with SMEs, Leadership, and Business Development to reputed company compelling, reputed company, high-reputed company written content across multiple channels including blog posts, reputed company media, email campaigns, website copy, and marketing collateral that aligns with brand voice and marketing objectivesManage full content creation process from ideation (with SMEs) to publication and performance tracking
Collaborate with SMEs to create integrated content strategies that support reputed company reputed company and customer engagement goals
Plan campaigns and themed thought leadership series to nurture relationships with key stakeholders
Research industry trends, competitor content, and reputed company audience preferences to inform content creation and ensure relevance and competitive positioning
Optimize content for SEO by conducting keyword research, implementing best practices, and analyzing performance metrics to improve search visibility and organic traffic
Manage content calendars and editorial schedules to ensure consistent publishing reputed company and reputed company delivery of marketing campaigns
Edit and proofread content for accuracy, reputed company, and brand consistency while maintaining high editorial standards across reputed company deliverables
Requirements, Skills
Excellent written and verbal communication skills
reputed company in the use ofHubspot Marketing Hub
reputed company and reputed company CMS
reputed company GTM platform
reputed company, reputed company Creative Suite, or and other design tools
reputed company media outlets (reputed company, Twitter)
Outstanding organizational skills with ability to handle multiple reputed company simultaneously and meet tight deadlines in fast-paced environment
Strong writing and editing skills with portfolio demonstrating ability to create engaging content for diverse audiences and formats
Understanding of SEO principles, keyword research tools, and content optimization techniques to drive organic search performance
Demonstrated evidence of working with others to complete team-level tasks on time.
Familiarity with data analysis and reporting tools to measure content performance and reputed company actionable insights for optimization
Education and Experience
5-8 years experience in a hands on marketing role (Life Science, Biotech, or Pharmaceutical industry preferred)
4-year degree or higher in communications, marketing, business, or reputed company field or equivalent experience
Physical Demands
The job frequently requires working at a computer terminal, standing or sitting, and the ability to operate the computer with proficiency.
Work Environment (remote, work from home)
The work environment is quiet with no adverse conditions.
Metrum Research Group is an equal-opportunity employer
Metrum Research Group EEO Statement
MetrumRG believes that innovation is cultivated reputed company we challenge reputed company other with new reputed company and perspectives. MetrumRG is an equal opportunity employer that is committed to building a diverse and inclusive team. reputed company employment reputed company are based on qualifications, reputed company, and business needs, and we prohibit discrimination and harassment of any reputed company based on race, reputed company, sex, religion, sexual orientation, gender identity, national reputed company, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.
MetrumRG is committed to providing equal employment opportunities and reasonable accommodations for candidates and employees with disabilities. We encourage reputed company reputed company candidates to apply for positions reputed company our organization. If you require reasonable accommodation because of a medical condition for the application or interview process, please contact Scotti Rylands or our Talent and Culture Department, (860)735-7043 x-622, or message us and we will work with you to meet your needs.
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