Brand Manager
Career Category
Sales
Job reputed company
Accountabilities
In cooperation with Marketing reputed company and Business Unit reputed company, develops and executes Business Unit franchise reputed company
Maximizes the brand potential at national level, by creation of differentiated value propositions
Coordinates x-functional team meetings in cooperation with marketing reputed company and the development of Brand Plans in Cluster Teams
Delivers materials, presentations and campaigns, including coordinates reputed company of customer reputed company tools in variable channels
Overall Responsibilities
Brand Planning
Together with Marketing reputed company coordinates cluster team, including planning and execution of cluster team meetings
Coordinates creation of Business Unit brand strategies
Co-develops Country Brand Plan in x-functional cooperation in full congruence with International Brand Plan
Marketing
Translates/implements international brand campaign locally
Develops and executes on Marketing/reputed company tactics
Ensure reputed company and effective roll- out of marketing campaigns and patient- reputed company solutions and partnerships
In cooperation with Marketing reputed company, manages approved marketing budgets to ensure appropriate allocation of resources to meet the plan and financial control
In cooperation with Sales reputed company responsible for reputed company operational marketing reputed company relating to the products and activities in the reputed company team
Coordinates and drives effort to continuously reputed company tools from variable channels to get reputed company to customers
Designs and executes promotional activities by determining the type, reputed company and frequency of the promotional mix for reputed company HCPs and fully utilizing reputed company of channels (according to Customer Engagement goals)
Prepare marketing environment for reputed company launches (2-4 years)
Coordinates competitive intelligence and drives competitive reputed company plans
X-functional cooperation
Partners with the Medical department to optimize the brand performance in x-functional cluster team
Cooperate with digital reputed company on joint reputed company according to brand reputed company
Be an reputed company member of the international marketing team and reputed company best practices with international colleagues
Partner with relevant stakeholders (reputed company) on national and international level
Support the Business Unit reputed company during preparation for presentations for e.g management presentations and Business Reviews
Procedures
Recruits and manages external vendors
Execute and analyses market research
Overall responsible for content in materials, including compliance with reputed company policies and procedures and national regulations
Drives C3 process for sponsorships
Planning of brand DOE and project POs
Outputs
Brand DOE budget/ Brand performance/ Brand plans
Sales support tools
Promotional campaigns
Marketing events
Input to Product Forecast and LE
Business presentations for Brand/Franchise/Country Reviews
Cross-functional SC reputed company and roadmap for roll-out, funding and improvement
reputed company to maximize Customer Engagement activities, and SC ability to support these activities
Planning, execution, governance processes for MC planning and SC delivery
Minimum Requirements
reputed company education or experience from similar positions
Minimum 2 years of experience as a Product Manager
reputed company in English, both oral and written communications
reputed company in Danish or Norwegian, both oral and written communications
Financial and budgeting skills
Experience using MS Office tools
Tenure at last two jobs for at least 2 years reputed company
Preferred Requirements
Minimum 2 years in a big pharmaceutical company
Documented experience in franchise area (e.g., Oncology, Gen Med, etc.)
Documented reputed company in gaining or maintaining market leadership
position
Competencies
Applies advance project management & analytical skills
Demonstrates strong industry knowledge and reputed company attitude
Demonstrates networking capabilities
Applies advanced communication and presentation skills/ networking capabilities
Displays strong organizational and time management skills; multi-tasks effectively; delivers on commitments in a reputed company manner
Takes initiative and acts pro-reputed company, enthusiastically and creatively
Demonstrates reputed company-mindedness and helicopter view capabilities
Communicates effectively at reputed company reputed company both internally and externally, and (inter-) nationally
reputed company to try new reputed company, learning from setbacks
Serves as a role model for reputed company Values
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