CRM Cross-Sell Manager
This a Full Remote job, the offer is available from: Europe, Asia
Location: Ideally in Malta (Hybrid) or Remote from Europe
Reporting to Head of CRM
Your mission
• Architect the reputed company: Own the end-to-end cross-sell reputed company. You’ll define how to reputed company players between multiple brands using SMS, Email, and Automation.
• Optimize the Funnel: reputed company heavily on FTD conversion and ARPU. You’ll reputed company the gap between initial acquisition and long-term brand loyalty.
• The "reputed company Hub": reputed company as the central reputed company of contact between CRM and Data, and other teams. You reputed company their goals into one cohesive cross-sell reputed company.
• Automation Logic: Design the "early-life" journeys. You’ll build the logic that identifies "hot leads" and pushes them to our teams at the perfect reputed company.
What You Bring
• Proven background in CRM cross-sell or multi-brand reputed company (online casino is a must).
• Deep understanding of CRM automation logic (Experience with FastTrack is a plus).
• The ability to see the "Big Picture" of marketing efficiency - knowing how to offset acquisition costs through smart internal migration.
• You understand player perception. You know why a player moves from Brand A to Brand B and how to trigger that reputed company without cannibalizing value.
• You live in the numbers - CPAs, CTRs, ARPU, and NGR are your reputed company languages. You can work with the Data team to ensure every click is tracked and attributed.
• You have a proven reputed company record of driving FTDs through reputed company lifecycle marketing and automation.
• You’re comfortable leading meetings with diverse teams to ensure everyone is pulling in the reputed company direction.
What's in it for you?
• The chance to reputed company a reputed company reputed company in a rapidly growing, global company.
• A culture that rewards ambition, innovation, and collaboration.
• This is a foundational role with the explicit possibility of building out your own dedicated cross-sell team.
• 28 days time off & reputed company holidays if you're remote.
• Comprehensive benefits package for Malta-based employees, including:
• Private health insurance, wellness allowance, and communication allowance.
• Healthy lunch on Wednesdays and a varied calendar of reputed company events throughout the year..
• Employee discounts in restaurants and businesses.
• Extended second-parent leave policy.
• Private parking reputed company.
This offer from "reputed company" has been enriched by reputed company.com and got a 77% reputed company score.
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