Interim Regional Marketing Manager, Americas

Regional Marketing Manager, Americas (Contract) Position Type: Fixed-term contract (5 months) to cover maternity leave Location: United States Compensation: Base pay scale $92,220 - $132,964 Role Overview Nozomi Networks seeks a Regional Marketing Manager for the Americas on a 5-month maternity cover contract. This role is responsible for developing and implementing the Americas go-to-market (GTM) strategy with an emphasis on field and channel marketing, partner collaboration, campaign orchestration, ABM (Account-Based Marketing), digital marketing, and demand generation. You'll work closely with the marketing, regional sales and partner teams to build regional marketing plans, promote brand awareness locally, and execute and own ABM and demand generation programs that directly contribute to pipeline creation, acceleration, and conversion. Channel marketing experience and campaign orchestration are a must. This role is accountable for delivering measurable outcomes, including pipeline generation, conversion rates, and marketing-attributed revenue. As a Regional Marketing Manager you will be responsible for developing the Go-to-Market plan for your assigned Americas territory to drive demand, with a strong focus on channel marketing strategies that scale and leverage the partner ecosystem effectively. In this role, you'll be in charge of deploying integrated marketing campaigns and lead generation programs that support key regional initiatives. You'll work closely with regional sales, partner, and marketing teams to meet pipeline targets. Channel marketing knowledge is critical to ensure effective execution with our partner ecosystem. You will own performance tracking across campaigns and channels, with clear accountability on pipeline contribution, conversion, and ROI. This role requires strong motivation, collaboration, resourcefulness, and the ability to deliver results through cross-functional alignment and communication. The ideal candidate will be a self-starter with startup experience, capable of thriving in a fast-paced, channel-driven environment. Key Responsibilities • Own the overall Go-to-Market plan for your assigned Americas territory with input and expertise from key internal stakeholders and the Global Head of Field and Partner Marketing • Own pipeline creation and acceleration for the Americas region — driving measurable contribution to pipeline targets, improving conversion rates, and supporting revenue attainment in close alignment with Sales • Design and execute integrated, multi-channel demand programs (field, digital, and partner-led) to generate high-quality pipeline and improve funnel conversion across key accounts and segments • Partner closely with Sales and BDR teams to optimize lead follow-up, qualification, and conversion, ensuring strong pipeline progression and velocity • Track and own performance against pipeline KPIs, including pipeline generated, influenced revenue, conversion rates, and ROI by channel and campaign • Drive partner-sourced and partner-influenced pipeline through structured co-marketing programs and joint GTM execution • Serve as liaison to Sales team, be their advocate and conduit to the larger organization • Maintain relationships with regional partners, conference organizers, and influential associations • Leverage social media to raise awareness and further promote our presence at various events • Monitor industry trends and competitor activities in the Americas region • Manage regional budget, accurately estimate costs, and manage execution • Track performance results and act as a key partner to the BDR team to ensure alignment on lead quality, follow-up, and conversion • Work in partnership with the Corporate Communications and Digital Marketing teams to optimize campaign results for field programs Required Qualifications • 5+ years of direct experience in a B2B field and/or channel marketing role, ideally within a cybersecurity or enterprise software company • Experience aligning with partner organizations to build regional partner marketing strategies that deliver mutual business value and enable scale across your overall marketing plan • Strong experience executing live and virtual events, including event and booth design, theme development, and pre- and post-event planning • Excellent project management and organizational skills, with the ability to execute marketing programs from planning and conceptualization through execution and measurement • Experience building and optimizing integrated marketing programs that generate pipeline and improve conversion across the full buyer journey • Solid knowledge of digital marketing tactics and best practices, including LinkedIn campaigns, TechTarget, SEO/SEM, and related channels • Experience leveraging AI-powered tools and data insights to improve campaign targeting, personalization, lead scoring, and overall marketing efficiency • Ability to apply data and automation to continuously optimize campaign performance, audience segmentation, and budget allocation to maximize pipeline ROI • Strong understanding of funnel metrics, pipeline management, and conversion optimization in a B2B SaaS environment • Ability to translate data into actionable insights and continuously improve performance across campaigns and channels • Experience with organizing local and regional events • Outstanding communicator and creative thinker • Experience with marketing automation and CRM tools • Critical thinker and problem-solving skills • Strong time-management skills • Ability to work with a decentralized, cross-cultural team • Flexibility and adaptability to rapid growth, change, and problem resolution • Proven ability to ramp quickly and deliver results in a contract/cover capacity • Ability to travel 30% of the time • Excellent verbal/written English skills Apply tot his job Apply To this Job