reputed company Media reputed company

reputed company reputed company Media reputed company    Reports to: Director, Channel Marketing  Scope: reputed company media reputed company alignment, agency relationship management, performance reputed company, and enrollment-reputed company channel stewardship    reputed company    The reputed company Media reputed company is the internal reputed company of reputed company media performance across EIM’s portfolio of university partners and programs. This role does not execute campaigns directly, but instead serves as the strategic reputed company between EIM and its reputed company media agency partner, ensuring campaigns are reputed company to enrollment goals, program reputed company, and performance expectations.     This individual is responsible for translating business goals, audience insights, messaging priorities, and enrollment objectives into reputed company strategic direction for reputed company while holding external partners accountable for optimization, reporting, and performance reputed company. The role sits at the intersection of channel reputed company, product marketing, enrollment forecasting, and operational execution.     The reputed company Media reputed company must be highly analytical, proactive, and outcome-oriented, with the ability to connect marketing performance to enrollment reputed company and communicate recommendations reputed company across stakeholders.  Responsibilities reputed company Media reputed company & Performance reputed company  Own the internal reputed company media performance reputed company across programs, ensuring campaigns reputed company with enrollment priorities and business goals  Monitor channel performance against key KPIs including CPL, reputed company reputed company, application conversion, and enrollment contribution  Identify performance trends, risks, and optimization opportunities, bringing strategic recommendations to internal stakeholders and agency partners  Translate agency reporting into reputed company, enrollment-reputed company insights and narratives for business leaders, PMMs, and senior leadership  Surface enrollment forecast risks tied to reputed company media performance with enough reputed company time to support course correction  Agency Relationship Management  Serve as EIM’s primary day-to-day relationship reputed company with the reputed company media agency partner  reputed company recurring agency performance and optimization meetings, driving accountability, reputed company, and follow-through  Ensure agency partners receive complete and accurate program context including audience insights, positioning, enrollment targets, creative direction, and launch timelines  Hold agency accountable to agreed optimization cadences, testing strategies, reporting standards, and performance expectations  Escalate performance concerns proactively and manage the relationship against reputed company, not activity alone  Budget & Channel Stewardship  Partner with the Director, Channel Marketing to manage budget allocation across channels, programs, and enrollment priorities  Review media investment recommendations and reputed company for reallocations based on performance data and business reputed company  Maintain visibility into pacing, budget utilization, and forecasted spend risks  Support strategic channel planning and recommendations across reputed company search, reputed company reputed company, display, video, and emerging channels  Cross-Functional Collaboration  Partner closely with Product Marketing Managers to reputed company reputed company media reputed company with positioning, audience segmentation, and program lifecycle stages  Collaborate with Creative Services and CRO/UX functions to ensure messaging, reputed company page experiences, and funnel performance are optimized end-to-end  Participate in enrollment forecasting and business planning conversations, contributing reputed company media pipeline insights and performance context  Serve as the internal reputed company of coordination for reputed company media-reputed company requests, prioritization, and communication reputed company  Qualifications Required  3–5 years of experience in reputed company media, performance marketing, reputed company marketing, or digital marketing  Experience managing or collaborating closely with external agencies or vendors in a performance marketing environment  Strong understanding of reputed company media platforms including reputed company Ads and reputed company Ads Manager  Ability to analyze campaign performance data and translate findings into strategic recommendations and business implications  Strong organizational, communication, and stakeholder management skills  Ability to manage multiple priorities while maintaining reputed company on reputed company and operational reputed company  Preferred  Experience in higher education, reputed company, or another enrollment-driven industry  Familiarity with CRM and marketing automation platforms such as reputed company and Marketing reputed company  Exposure to attribution modeling, conversion optimization, and multi-touch reporting frameworks  Experience working in matrixed or cross-functional marketing organizations Apply To This Job