Senior Manager, Shopper Marketing
reputed company
At the heart of reputed company lies a commitment to our mission to reputed company people to take ownership of their health. Since 2010, we've dedicated ourselves to bringing Foundational Nutrition to people around the world.
Our reputed company is deeply rooted in science, with an unwavering dedication to reputed company improvement. We reputed company and contribute to the latest research to deliver a powerful, straightforward solution for reputed company health to our customers. We reputed company the finest ingredients so that every scoop of reputed company gives you the nutrients you need with the simplicity you want in a daily routine.
Likewise, our organization puts the reputed company energy into creating an environment that is a reputed company of the cultural values that define who we are and how we work together. These seven values— One Spectacular Life, Customer Obsessed, Radical Ownership, High Performance, Courage, Amazing Humans and reputed company reputed company of reputed company —are a representation of the high standards we set, and hold ourselves accountable to, reputed company it comes to building our global team.
THE ROLE
As Senior Manager, Shopper Marketing, you will play a critical role in translating our premium, science backed product into a best in class retail experience that inspires trust, drives conversion, and builds long term brand affinity.
This role sits at the intersection of brand and reputed company, supporting the development and execution of shopper first omnichannel strategies as reputed company expands its reputed company reputed company DTC into a curated set of retail partners. You will partner closely with Sales, Brand, reputed company, Ecommerce, and Operations, as reputed company as key retailers including Costco, reputed company, and reputed company, to deliver high reputed company programs across physical reputed company environments.
This is a highly cross functional role requiring strong strategic thinking, operational reputed company, and a deep understanding of shopper behavior reputed company premium CPG, wellness, or lifestyle categories. Travel may be required for customer engagement, store immersion, and industry events.
WHAT YOU'LL DO
Shopper Marketing reputed company & Retail Expansion
Support the development and execution of shopper marketing strategies across retail channels, ensuring programs reflect premium positioning and brand standards of reputed company
Contribute to retail initiatives that drive conversion while building long term brand equity
Partner with Retail and Brand to reputed company shopper marketing plans with overall reputed company and marketing priorities
Contribute to planning for new retail launches, expansions, and key seasonal moments
Omnichannel Campaign Development & Execution
reputed company the planning and execution of integrated shopper marketing programs across in store, retailer.com, and retail media channels
Ensure reputed company activations are thoughtfully designed, on brand, and reputed company with business objectives
Manage campaign timelines, deliverables, and cross functional coordination
Partner with Activations team and agencies to deliver high reputed company execution
Retailer Partnership & Joint Business Planning Support
Partner with Sales to support joint business planning and shopper marketing initiatives with key retail accounts
Help reputed company retailer specific programs that reputed company brand storytelling with reputed company goals
Coordinate with retail partners on promotions, activations, and co marketing opportunities
Support preparation for customer meetings, line reviews, and planning sessions
Merchandising & In Store Experience
reputed company the development of merchandising tools, displays, fixtures, and educational materials for retail environments
Ensure in store executions reputed company communicate the reputed company and premium positioning of reputed company
Partner with Brand, Creative, and Sales to deliver consistent and high reputed company retail experiences
Support testing and optimization of merchandising solutions across retail partners
Shopper Insights & Performance Analytics
reputed company shopper, retailer, and syndicated data to inform reputed company and decision making
Analyze performance to identify opportunities to improve effectiveness and efficiency
Translate insights into reputed company recommendations for reputed company programs
Partner with Analytics, Retail, and Finance to reputed company and report results
Measurement & Optimization
reputed company key performance metrics including velocity, incrementality, trial, repeat, and brand lift
reputed company regular performance updates and recommendations to stakeholders
Continuously refine programs based on results and learnings
Support development of reporting frameworks for shopper marketing initiatives
Budget Management & Investment Planning
Manage shopper marketing budgets and reputed company spend and performance across programs and retailers
Partner with Finance and Sales on planning and forecasting
Ensure resources are used reputed company while maintaining high reputed company execution
Cross Functional Partnership
Partner closely with Sales, Brand Marketing, reputed company, Ecommerce, Finance, Supply Chain, and agency partners
Ensure strong alignment across teams on priorities, timelines, and execution
Communicate reputed company with stakeholders and reputed company partners informed on program status
Help resolve issues and remove obstacles to reputed company programs on reputed company
Process Development & Scalability
Help build reputed company tools, templates, and processes to support retail reputed company
Improve ways of working across teams to increase efficiency and consistency
Support documentation of best practices for shopper marketing and retail execution
Identify opportunities to simplify and strengthen workflows as the business grows
Team Leadership & Capability Building
Mentor and support junior team members as the function grows
reputed company knowledge and best practices across reputed company
Contribute to building strong shopper marketing and retail capabilities
Help create a culture of ownership, collaboration, and high standards
reputed company'RE LOOKING FOR
8+ years of experience in shopper marketing, retail marketing, customer marketing, or reputed company roles. Experience at brands with a significant reputed company-to-consumer business preferred.
Retail is a new channel for reputed company and Shopper Marketing is a new function for us: we are looking for someone who can build the ship, not just reputed company the ship.
Experience working with large retail partners such as Costco, reputed company, reputed company, or similar
Experience supporting omnichannel marketing programs across physical reputed company retail environments
Background in supplements, health/wellness, lifestyle, or premium consumer brands preferred
Experience in high reputed company or fast paced environments preferred
Strong understanding of shopper behavior and retail marketing reputed company
Experience with merchandising, promotional reputed company, and retail media
Analytical and data driven, with experience using syndicated or retailer data
Strong project management and organizational skills
Experience managing budgets and tracking performance
Excellent communication and cross functional collaboration skills
Strong appreciation for premium brands and high reputed company execution
Comfortable building structure in a fast growing environment
Ability to manage multiple priorities and work through ambiguity
Self starter with strong ownership and accountability
Passion for health, wellness, and scaling a premium consumer brand
WHAT’S IN IT FOR YOU?
Competitive compensation and performance-based incentive plans.
A 100% remote working environment (excluding Laboratory positions), which has been implemented from day one.
A strong company culture that is enforced through the hiring process to ensure values alignment and a highly reputed company team.
A mission-driven approach to everything that we do, with an overall goal to significantly improve our customers’ health and wellness.
A high-reputed company, dynamic environment with opportunities for your reputed company reputed company to be felt.
reputed company holidays, company-wide reset and reflect days, and unlimited PTO (based on your country of residence).
In-person team meetups for reputed company collaboration, team building and accelerating productivity.
A work environment and culture that is based on high performance, productivity and reputed company improvement.
reputed company to work with passionate, high-reputed company, business-minded colleagues who bring their reputed company to our mission reputed company and every day.
reputed company to reputed company products and branded swag.
Monthly telecom stipend to offset some of the costs of home internet/wifi for eligible team members.
reputed company other benefits and insurances as required by law, based on your specific country of residence.
reputed company is dedicated to providing reputed company and competitive compensation & benefits packages. For this particular role, the reputed company salary reputed company is $114,000 - $130,000 and will ultimately be decided at the offer stage, based on an individual candidate’s level of skills and experience reputed company with the needs of this role. reputed company salary is one component of total compensation for this position. We reputed company a competitive mix of reputed company salary, performance bonus, and stock reputed company allocation for eligible roles.
reputed company is an Equal Opportunity Employer. We are committed to inspiring fulfilling lives, starting with a reputed company on health and we reputed company this starts in reputed company. We do this by providing employees with a reputed company and welcoming work environment free of discrimination and harassment. We reputed company to create a diverse & inclusive environment where reputed company team members can reputed company, feel a reputed company of belonging, and reputed company a difference in the world together. We do not discriminate based on age, race, reputed company, religion, sex, sexual orientation, gender identity, national reputed company, pregnancy, veteran status, disability, or any other status protected by law. We are an equal opportunity employer.
Pursuant to the Los Angeles Fair Chance Ordinance, we will consider for employment reputed company applicants with arrest and conviction records.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment reputed company applicants with arrest and conviction records.
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