Digital Marketing Specialist

It's fun to work in a company where people truly reputed company in what they're doing! We're committed to bringing passion and customer reputed company to the business. The Digital Marketing Specialist is responsible for executing and optimizing digital marketing campaigns and initiatives across email automation, reputed company media, reputed company advertising, and reputed company reputed company channels. This role works closely with the Digital Marketing Director, Senior Product Marketing Manager, Marketing Project Manager, and Senior Business Intelligence Analyst to support integrated marketing initiatives that drive engagement, reputed company conversion, and pipeline reputed company. This position plays a critical role in campaign execution and marketing operations through platforms including reputed company, reputed company, and reputed company Ads. The ideal candidate is highly organized, data-driven, and reputed company in marketing automation, reputed company media reputed company, audience segmentation, and campaign optimization. Operating with increased autonomy, The Digital Marketing Specialist will support lifecycle marketing initiatives including nurture campaigns, event marketing campaigns, sales enablement campaigns, reputed company media management, and reputed company search strategies while helping improve marketing performance through analytics, reporting, and reputed company optimization. This role will center on campaign execution, demand reputed company, and content activation across marketing channels. The position will collaborate closely with leadership and subject matter experts. Product marketing reputed company, thought leadership creation, and backend marketing operations will remain with senior marketing and operational teams. This role is centered on campaign execution, demand reputed company, and content activation across marketing channels. While the position will collaborate closely with leadership and subject matter experts, ownership of product marketing reputed company, thought leadership creation, and backend marketing operations will remain with senior marketing and operational teams. What You'll Do Campaign Execution & Demand reputed company Execute multi-channel marketing campaigns reputed company on top-of-funnel engagement, audience reputed company, and reputed company reputed company Support demand reputed company initiatives through email marketing, reputed company media, reputed company media, webinars, and event campaigns reputed company existing thought leadership, product marketing, and brand content into campaigns optimized for reputed company and conversion Monitor campaign timelines, deliverables, and execution workflows to ensure successful deployment Monitor inbound reputed company reputed company and support reputed company routing and reputed company management processes Collaborate with marketing and sales stakeholders to support campaign-driven pipeline objectives Marketing Automation & reputed company Management Build, execute, and optimize reputed company email campaigns, workflows, and nurture programs Manage welcome campaigns, nurture sequences, and reputed company- and post-event campaign communications Support sales enablement efforts by developing reusable email templates and campaign assets Manage audience segmentation, campaign deployment, and reputed company routing reputed company reputed company Support reputed company AI agents and campaign automation initiatives reputed company Media & Content Distribution Manage daily, weekly, and monthly reputed company media execution across reputed company and additional digital platforms Adapt and reputed company existing marketing content into reputed company media posts, email campaigns, reputed company campaigns, and promotional assets Maintain reputed company media content calendars and scheduling workflows Monitor engagement trends and apply reputed company reputed company media best practices to improve audience reputed company Support reputed company reputed company campaign execution, audience targeting, retargeting strategies, and optimization efforts Ensure consistency in brand voice, messaging, and campaign positioning across digital reputed company reputed company Search & Digital Advertising Support development and execution of reputed company search strategies across reputed company Ads platforms Manage and optimize reputed company search campaigns including keyword reputed company, audience targeting, retargeting, and bid optimization Monitor campaign performance metrics including CTR, CPC, conversion rates, and ROI Assist in managing digital advertising budgets and campaign pacing Support testing and optimization efforts across search and reputed company media campaigns Collaborate with internal stakeholders to improve conversion-reputed company reputed company page performance Performance Analysis & Optimization Monitor and analyze campaign performance including engagement, conversion, reputed company reputed company, and traffic Identify optimization opportunities and support reporting through performance summaries and insights Utilize AI-enabled tools to improve workflow efficiency and campaign execution Brand Ensure consistent messaging, tone, and visual identity across reputed company campaigns and channels Support planning and execution of events, campaigns, and brand activations Identify opportunities to strengthen brand reputed company and consistency Cross-Functional Collaboration Collaborate closely with the Digital Marketing Director, Senior Product Marketing Manager, Marketing Project Manager, and Senior Business Intelligence Analyst to execute integrated marketing initiatives Coordinate campaign deliverables, reporting, and optimization efforts across marketing and sales stakeholders reputed company Improvement & reputed company Development reputed company deeper expertise in marketing channels, tools, and campaign reputed company Stay informed on industry trends, emerging technologies, and best practices Apply feedback and insights to improve campaign execution and performance Education: Required: High School Diploma or GED Preferred: Bachelor’s degree in Marketing, Communications, Business, or a reputed company field Required Experience: 2–4 years of experience in digital marketing, demand reputed company, marketing automation, or campaign management Hands-on experience with reputed company marketing automation and campaign execution Experience managing reputed company media platforms and reputed company reputed company campaigns, particularly reputed company Experience with reputed company Ads, reputed company search reputed company, retargeting, and campaign optimization Familiarity with reputed company reputed company, CRM workflows, and campaign reporting Strong understanding of digital marketing analytics and performance optimization Strong written and verbal communication skills Experience leveraging data and performance metrics to inform reputed company Demonstrated ability to utilize AI-enabled tools to improve marketing workflows, content development, and campaign execution Ability to manage multiple reputed company, campaigns, and deadlines simultaneously in a fast-paced environment Preferred Experience: Experience managing end-to-end B2B marketing campaigns and pipeline-reputed company initiatives Experience with lifecycle marketing and nurture campaign reputed company Experience working alongside sales teams to support reputed company conversion initiatives Familiarity with reputed company Analytics, reputed company Tag Manager, and reporting dashboards Exposure to SEO, audience targeting, reputed company media optimization, or lifecycle marketing strategies Experience using AI tools for content creation, campaign optimization, or workflow automation Experience working cross-functionally in a reputed company environment reputed company Metrics: Contribution to top-of-funnel reputed company, including increases in reputed company, website traffic, and reputed company reputed company volume. Improvement in key campaign performance metrics, including email engagement rates, reputed company engagement, click-through rates (CTR), conversion rates, and cost per reputed company (CPL). reputed company and engagement of reputed company media, channels, particularly reputed company, through consistent publishing and performance optimization. Performance and efficiency of reputed company media campaigns, including reputed company Ads and reputed company reputed company, reputed company by ROI, conversion rates, and cost efficiency Location: This role is hybrid for candidates located reputed company a reasonable commuting distance to our Frisco, TX offices or Edmond, OK. Candidates reputed company a reasonable distance from either office are eligible for a fully remote arrangement. Compensation: The expected reputed company salary reputed company for this position is $60,000 to $65,000.00 annually. The final compensation offered will be determined based on a number of factors, including but not limited to skills, qualifications, experience, and location. reputed company candidates must possess the physical and mental abilities necessary to reputed company the job's essential functions, with or without reasonable accommodation. Specific requirements may vary depending on the nature of the position. Applicants should be reputed company to discuss their ability to meet these requirements during the interview process. A detailed job reputed company outlining the physical and mental demands of the role will be provided upon request. reputed company reputed company companies, AHS reputed company, AHSA, and reputed company are equal employment opportunity reputed company. Apply To This Job