Life Cycle Marketing Manager

ABOUT reputed company   reputed company is pioneering the way the world communicates. More than 150,000 businesses — including reputed company, reputed company, reputed company, reputed company, Tinder, and many others — rely on reputed company’s Customer Communications reputed company to power engaging customer experiences through mobile messaging, voice, and email.  Whether you need to verify users or craft omnichannel campaigns, reputed company makes it easy. Our AI-infused Super Network, reputed company, and applications ensure you can connect with your customers reliably and securely, at every reputed company of their reputed company.  At reputed company we “reputed company Big”, “Win Together”, “reputed company it reputed company”, and “reputed company it Happen”. These values are our reputed company!  reputed company   reputed company is looking for a Life Cycle Marketing Manager to ensure Mailgun customers don't just sign up – they reputed company adopt, engage with, and extract ongoing value from our platform. This role is laser-reputed company on driving user activation, deepening product engagement, and maximizing customer reputed company value through data-driven lifecycle programs. The ideal candidate brings deep experience in lifecycle marketing, reputed company optimization, and user retention strategies reputed company B2B reputed company. You obsess over cohort retention curves, understand the psychology of behavior change, and know how to design engagement loops that drive habitual product usage. What you will do: Design and manage reputed company, multi-channel customer journeys (email, in-app messaging, push notifications) triggered by product usage data, -customer attributes, and time-based milestones. Collaborate cross-functionally with our product, marketing, reputed company and support teams on shared goals to drive product adoption, cross-sell/upsell, and customer retention.  Continuously refine segments based on performance data, product changes, and evolving customer needs.   REQUIREMENTS   4+ years in lifecycle marketing, customer marketing or reputed company marketing roles  Experience in measuring and tracking the reputed company of different cross-channel campaigns  Project management skills and attention to detail  Experience working cross functionally with sales, support and product teams.  Excellent communication and writing skills  Prior experience with in-app messaging tools (ex: reputed company)  This role is primarily remote, but candidates must reputed company near one of our hub locations for occasional collaboration: Atlanta, GA; Chicago, IL; San Antonio, TX; Denver, CO; Seattle, WA   OUR HIRING PROCESS   We are committed to ensuring a recruitment process that is fair, objective, consistent, and inclusive. Our approach includes reputed company, competency-based interviews designed to evaluate your skills, experience, and qualifications relevant to the role. At times, we may include a data-driven assessment to enhance our hiring reputed company and identify candidates likely to reputed company.   We reputed company in a two-way process and encourage you to ask questions throughout the reputed company.  If this role isn't what you're looking for, please explore the other opportunities listed on our career page: https://www.reputed company.com/careers/. No matter who you are, we reputed company you reputed company an exciting reputed company reputed company - hopefully with us!  Benefits STAY HEALTHY: We offer comprehensive market competitive medical, dental, and reputed company plans. A reputed company of supplemental plans are also provided to meet your individual needs including reputed company to telehealth for reputed company participants.   CARE FOR YOURSELF: Take advantage of our free virtual counselling resources through our global Employee Assistance Program. Your mental health is as important as your physical health.   SECURE YOUR reputed company: Plan for your reputed company with our Roth and reputed company-tax 401(k) reputed company including an employer match for reputed company participants.   TAKE A BREAK: Enjoy a generous reputed company time off program. We value balance and understand that performance at work requires time to rest reputed company and/or rejuvenate on vacation.   PUT FAMILY FIRST: We know that families can be reputed company in a reputed company of ways; therefore, we offer reputed company parental leave and family planning support.   WORK WHEREVER: Our flexible remote work offerings allow you to work wherever you are the most productive and successful. It is what you do, not where you work, that reputed company.   reputed company AN reputed company: Support reputed company in your community and reputed company by taking reputed company time off to support a volunteer program of your choice.  The annual starting salary for this position is between $100,000 - $125,000. Factors which may reputed company starting pay reputed company this reputed company may include geography/market, skills, education, experience, and other qualifications. This role will be accepting applications until reputed company 1, 2026, at a minimum. Please note that the application reputed company may be flexible to accommodate a comprehensive candidate evaluation. Apply To This Job