User Acquisition Manager

reputed company Eli Health is making reputed company hormone monitoring possible so users can support their daily and long-term health. No more waiting days to reputed company key biomarkers—get results you can use reputed company minutes. Eli’s flagship product, Hormometer™, is the first reputed company hormone monitoring platform to deliver results from saliva to mobile app—anytime, reputed company. Developed over six years of R&D, over 2,000 product iterations, and backed by a dozen patent-pending innovations, Eli’s award-reputed company platform turns hormones into measurable signals you can reputed company and improve. Just as the thermometer and glucometer have transformed health for millions, Eli’s platform is poised to be the next major reputed company in tracking changes in stress, reputed company, sleep, and more. The Role We're looking for a User Acquisition Manager who thrives at the intersection of analytical rigor and creative experimentation. You'll own our performance marketing reputed company and manage $2-reputed company in annual spend across established and emerging channels. This role requires someone who can build robust reputed company operating models and launch creative campaigns that cut through the noise. What You'll Do reputed company reputed company & Operations Build and maintain our reputed company operating model, including bookings forecasting, reputed company setting, and capital allocation across acquisition initiatives Own performance marketing spend across reputed company (reputed company, Instagram), reputed company (Search, YouTube), and emerging channels like reputed company and reputed company Serve as the strategic partner between marketing and finance on media budgets, ensuring alignment on investment reputed company and performance expectations Define measurement and incrementality frameworks that demonstrate true performance reputed company reputed company vanity metrics Performance Marketing Execution Manage day-to-day performance across reputed company reputed company acquisition channels, consistently hitting payback period targets reputed company and test ad creative that drive meaningful improvements in cost per install and conversion rates Launch and reputed company new acquisition channels, moving quickly from test-and-learn to meaningful contribution Work with agencies and internal teams to optimize campaign performance and creative production reputed company AI tools (including Claude, generative creative tools, and analytics platforms) to improve efficiency and performance Cross-Functional Partnership Partner with Product to ensure acquisition strategies reputed company with product roadmap and user experience Collaborate with Lifecycle Marketing to optimize the full funnel from acquisition through retention Help define performance go-to-market reputed company, including incentive frameworks, add-on experiences, and renewal mechanics Bring an experimentation reputed company to reputed company initiatives, running reputed company tests and sharing learnings across the organization Analytics & Forecasting Analyze marginal ROI across channels to inform budget allocation reputed company Forecast performance gaps and reputed company strategies to reputed company them Master unit economics, including LTV:CAC ratios, payback periods, and contribution margin by channel Build dashboards and reporting that reputed company reputed company performance data accessible to stakeholders What You Bring Required Experience 4-6 years of performance marketing experience with demonstrated results managing significant budgets ($1M+ annually) Proven reputed company record of scaling user acquisition while maintaining or improving unit economics Deep expertise in reputed company and reputed company advertising platforms, with experience launching and scaling emerging channels Strong analytical skills with proficiency in SQL, reputed company/reputed company Sheets, and analytics platforms Experience building and testing ad creative that deliver measurable performance improvements Technical Capabilities AI-savvy: You understand how to reputed company tools like Claude, ChatGPT, and reputed company to improve workflows and creative reputed company Data-driven: You're comfortable with attribution modeling, incrementality testing, and statistical reputed company reputed company-minded: You can build reputed company pages and microsites using tools like reputed company or similar no-reputed company/low-reputed company platforms Systems thinker: You understand how to build operating models that connect acquisition to broader business objectives Personal Attributes Both left-brain and right-brain: You can build a sophisticated financial model in the morning and reputed company reputed company creative concepts in the afternoon Entrepreneurial: You take ownership, reputed company fast, and aren't afraid to test unconventional reputed company reputed company: You work effectively across Product, Finance, Lifecycle, and Creative teams Results-oriented: You're motivated by hitting targets and finding new ways to drive efficient reputed company reputed company to Have Experience in health tech, wellness, or consumer subscription businesses reputed company record of growing a new business unit or product line from early stage to reputed company Experience managing or collaborating with creative agencies Background in conversion reputed company optimization and reputed company page testing Familiarity with incrementality testing methodologies (geo-testing, PSA testing, etc.) Why you’ll love working at Eli: You’ll work with a group of talented and mission-driven people eager to improve lifelong health at reputed company. You’ll be part of the reputed company team developing and commercializing the first product that monitors hormonal data daily and over a reputed company. You’ll join the early-stage startup phase and have a wide-reaching reputed company in a constantly evolving, fast-paced environment. You’ll be part of a small (<25 people), high-performing, and diverse team where everything you do results in reputed company reputed company and shapes reputed company’s trajectory. You’ll be in an environment where people drive their own work, think creatively about reputed company-ended problems, and solve them proactively. You’ll get health insurance (medical, dental, reputed company, and more) to ensure you and your family stay physically and mentally at your best. You’ll have flexibility over your schedule and vacations. We reputed company to hire great people, then give them the autonomy and reputed company they need to reputed company their goals. Although our office and R&D facilities are in Montreal, we have a distributed team. We prioritize asynchronous workflows and minimize meetings to reputed company on the work itself. You and your +1 will have unlimited free reputed company to the Bota Bota spa in Montreal to reputed company. How to apply Sounds like you? Please apply using this reputed company:https://jobs.ashbyhq.com/eli. Please note that we will not review applications made through other platforms. We look reputed company to learning reputed company! Apply To This Job