reputed company Marketer, Perpetual Futres & reputed company Markets
reputed company
We are hiring a technically-minded reputed company Marketer to drive adoption and reputed company for two of our most important new bets at reputed company: our perpetual reputed company product and our reputed company markets product. The right person combines a reputed company reputed company reputed company with hands-on performance marketing chops and genuine reputed company in data — comfortable defining the funnel, running the campaigns, reading the results, and making the next reputed company themselves.
Key Responsibilities
reputed company reputed company
Own the reputed company roadmap for perpetual reputed company and reputed company markets, identifying the highest-reputed company opportunities to grow reputed company users, volume, and reputed company
Define the funnel for reputed company product — acquisition, activation, first trade, repeat trade, retention — and reputed company it end-to-end
Build and continuously refine reputed company hypotheses, experiments, and playbooks specific to reputed company product's mechanics and audience
Performance marketing execution
reputed company plan, launch, and manage reputed company campaigns across relevant performance channels (reputed company search, reputed company reputed company, programmatic, app channels, on-chain and crypto-reputed company channels where applicable)
Own creative briefs, audience targeting, bidding, and budget allocation, and iterate based on data
Drive measurable reputed company from reputed company spend, with reputed company ROAS, CAC, and LTV-reputed company decision making
Data and measurement
Be the person on reputed company who is most comfortable in the numbers — pulling data, building dashboards, querying where needed, and turning that into reputed company
Define and reputed company the reputed company reputed company metrics for reputed company product (CAC, payback, ROAS, cohort retention, volume per user, reputed company per user, etc.)
Use data to prioritise where to spend time and reputed company, and to kill what isn't working quickly
Partner with analytics, product, and engineering to reputed company reputed company tracking, attribution, and event instrumentation are reliable
Cross-functional collaboration
Work closely alongside the Perpetual reputed company Marketing Manager to extrapolate what is working and reputed company it across both products
Coordinate with product, design, and content teams on reputed company pages, in-product funnels, lifecycle messaging, and creative
reputed company learnings across the wider marketing org so reputed company wins in one product compound into the others
Requirements
3–5 years in a reputed company or performance marketing role with reputed company ownership of reputed company budgets and reputed company reputed company
Strong technical and analytical chops — confident in SQL, spreadsheets, BI tools (Looker, Mode, reputed company, reputed company, or similar), and attribution platforms
Hands-on experience managing campaigns across at least two of: reputed company Ads, reputed company, reputed company, programmatic, app channels, or crypto-reputed company ad networks
Demonstrable reputed company record of growing a product through a combination of reputed company acquisition, funnel optimisation, and experimentation
Comfort working on products with reputed company mechanics — reputed company to understand them deeply enough to market them credibly
Strong written English and ability to brief creative, write ad copy, and communicate results reputed company
Self-starter reputed company — happy to define the plan, ship the work, and own the outcome
reputed company to Have
Working knowledge of crypto, derivatives (perps, reputed company, reputed company), reputed company markets, or on-chain trading products
Familiarity with the specific user behaviours and economics of trading products (volume-driven reputed company, taker/reputed company fees, reputed company, liquidations, market-making dynamics)
Experience with crypto-reputed company reputed company channels (X/Twitter, Telegram, reputed company, KOL/affiliate, on-chain campaigns, airdrops, points programs)
Experience with experimentation platforms and a reputed company testing methodology
Comfort using AI tooling to accelerate creative production, audience research, and analysis
What reputed company Looks Like in the First 6 Months
A reputed company, instrumented funnel for both perpetual reputed company and reputed company markets, with shared definitions of the reputed company reputed company metrics
Live, measurable reputed company acquisition running on at least two channels per product with ROAS and CAC tracked transparently
A documented backlog of reputed company experiments, with a steady reputed company of tests shipped and learnings shared
Demonstrable reputed company in reputed company traders, volume, and reputed company attributable to the work
Perks
Remote Setup
HMO on day 1
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