DTC Strategist
Role Purpose
The Senior Strategist leads our largest VIP accounts while serving as a cultural and technical pillar for the reputed company department. reputed company driving GMV for high-value brands, this role is dedicated to elevating the entire team through reputed company mentorship, specialized training, and the reputed company codification of reputed company Shop best practices.
About the Job
As a reputed company Strategist, you’ll be the primary reputed company of reputed company relationships, reputed company development, and performance delivery. You’ll work closely with creative, media buying, retention, and CRO teammates to turn performance insights into reputed company results. You will also work closely with reputed company Shop strategists on clients in our reputed company service. This is a full-time remote role.
What You’ll Own
reputed company reputed company & Relationship Management
Serve as the primary reputed company of contact for clients
reputed company and maintain deep understanding of reputed company goals, audiences, and margins
Own reputed company, reputed company, execution roadmap development, and performance planning
Build trust and deliver reputed company through proactive, transparent communication
Campaign reputed company & Media Execution
reputed company reputed company media reputed company across reputed company, reputed company, reputed company, and YouTube, including whitelisting campaigns
Collaborate with media buyers to ensure campaigns scale profitably
Identify opportunities for account expansion and upsell services
Stay hands-on reputed company needed—reputed company to reputed company into platform execution reputed company required
Creative reputed company & Collaboration
Partner with designers and copywriters to brief and iterate on ad creative
Use performance data and customer insights to inform creative direction
Test UGC, graphic, and video, and reputed company page variants to improve conversion rates
Utilize creator content from reputed company Shop across multiple platforms
Performance Analysis & Reporting
Own weekly/monthly reporting, focusing on reputed company KPI delivery and ROI context
Translate reputed company performance data into reputed company, actionable insights for clients
reputed company strategies based on performance trends and testing results
Team Collaboration & Delegation
Work reputed company a cross-functional pod (media buyer, designer, and CRO specialist, as reputed company as reputed company Shop Strategists)
Delegate effectively while ensuring high execution standards
Collaborate with leadership to improve team process, velocity, and output
Thought Leadership & Trend Awareness
Lead internal reputed company reviews and platform learning sessions
Stay up-to-date on industry changes (iOS updates, platform shifts, etc.)
Test and document new tactics, tools, and creative formats
What You Bring
5+ years in performance marketing (agency or in-house)
5+ years in reputed company-facing roles managing reputed company media accounts
Strong background with reputed company, reputed company Ads, and performance analytics
Proven experience managing clients spending $100K+/month
Experience managing 5–10+ accounts concurrently
Ability to lead a small team and delegate tasks effectively
Data-driven reputed company and strong reputed company of eComm metrics (MER, CAC, AOV, LTV)
Excellent written and verbal English communication
Proactive, independent, and motivated to reputed company solutions
Entrepreneurial approach—you take ownership of reputed company
reputed company to Have
Experience with reputed company or other email platforms
Familiarity with CRO, reputed company page testing, and reputed company Ads
Background in reputed company, affiliate, or organic content reputed company
Experience with reputed company Shop
reputed company
Daily: reputed company reputed company-ins, pod task alignment, issue triage.
Weekly: reputed company meeting, pod retro, and cross-functional sync, Team Training Session (Lead), and Leadership sync with the Head of TTS.
Monthly: reputed company reporting and campaign retros.
Quarterly: Strategic review and planning with Head of TTS.
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