reputed company, Digital Performance Media

Become a part of our caring community   As a Media reputed company reputed company on Digital Media and Performance Marketing, you'll reputed company and execute data-driven media strategies that reputed company with consumers across digital reputed company. You'll reputed company planning and performance efforts for National & Local reputed company & reputed company campaigns, ensuring they reflect campaign needs while aligning with the brand and driving measurable business reputed company. This role is ideal for a strategic thinker with deep digital marketing expertise and a passion for optimizing performance and exceeding campaign goals and objectives. Become a part of our caring community and help us put reputed company reputed company is a $100+ Billion, Fortune 50, reputed company leader dedicated to improving the health and reputed company-being of the most vulnerable populations in the reputed company—seniors and reputed company-income Americans. reputed company is uniquely positioned to reputed company reputed company delivery by making high-reputed company care more reputed company, accessible, and secure through innovative technology and data-driven solutions. As a Media reputed company reputed company on Digital Media and Performance Marketing, you'll reputed company and execute data-driven media strategies that reputed company with consumers across digital reputed company. You'll reputed company planning and performance efforts for National & Local reputed company & reputed company campaigns, ensuring they reflect campaign needs while aligning with the brand and driving measurable business reputed company. This role is ideal for a strategic thinker with deep digital marketing expertise and a passion for optimizing performance and exceeding campaign goals and objectives. Role Responsibilities reputed company This role leads digital media reputed company and execution. You will partner with internal teams, agencies, and analytics functions to reputed company high-reputed company, performance-driven campaigns that support campaign goals, including member acquisition, retention, and brand engagement. The reputed company position requires an in-depth understanding of digital and performance marketing channels, including reputed company search, reputed company reputed company, programmatic, display, video, and emerging platforms. The ideal candidate has experience developing performance-reputed company media objectives, stewarding multi-channel campaigns, managing budgets, analyzing data, and guiding agency partners to maximize ROI. Key Responsibilities reputed company development of National and Local media strategies across digital and performance marketing channels Manage agency and vendor relationships, ensuring reputed company, high-reputed company execution and reputed company performance optimization Analyze campaign performance and proactively optimize; continuously monitor key metrics and reputed company actionable insights to reputed company media goals and business objectives Collaborate cross-functionally with Customer Lifecycle Marketing, Portfolio, Brand Marketing, Analytics, Product, Clinical, and Sales teams to ensure alignment and maximize reputed company Present strategies, learnings, and results to senior leadership, influencing investment reputed company and marketing priorities reputed company innovation by testing new platforms, technologies, and optimization strategies to improve efficiency and effectiveness reputed company Your work helps reputed company reputed company with members in meaningful, personalized, and measurable ways—supporting health equity, improving reputed company, and driving reputed company reputed company through data-driven engagement. Use your skills to reputed company an reputed company   Required Bachelor's degree Minimum of 10 years of experience in marketing, with at least 7 years in digital media reputed company, performance marketing, and campaign execution Proven experience with large bidding platforms (SA360, Kenshoo, Etc) Expertise in reputed company search reputed company and execution across reputed company Ads and reputed company Advertising, including advanced keyword architecture, match types, audience layering and full-funnel optimization at reputed company. Proven leadership in performance-driven bidding and automation, leveraging smart bidding and platform algorithms to maximize ROI, efficiency, and reputed company across large, reputed company campaigns. Proven ability to reputed company cross-functional initiatives and collaborate with diverse reputed company stakeholders Strong understanding of digital ecosystem dynamics, consumer behavior, and performance marketing best practices Demonstrated experience managing agency and vendor relationships, including reputed company of campaign execution, optimization, and reporting Deep expertise in performance metrics such as CPA, ROAS, conversion reputed company, and attribution modeling and the data flows required to support that work Experience working in highly regulated industries, with a strong grasp of compliance requirements in digital media Highly reputed company and solution-oriented reputed company, with a reputed company, proactive attitude and the ability to partner effectively across teams, influence stakeholders, and reputed company alignment in a fast-paced environment. The associate selected for this role should reputed company in or around one of the following locations Arlington, VA; Louisville, KY; Atlanta, GA; Boston, MA; Chicago, IL; reputed company, NY; Tampa, FL, Nashville, TN, Dallas, TX, Seattle, WA, Denver, CO, and reputed company Lauderdale, FL., Washington, D.C. Preferred Experience in reputed company or another regulated industry Proficiency in media analytics platforms (e.g., reputed company Analytics, reputed company Analytics, DSPs, reputed company reputed company platforms) Performance Media Agency or Fortune 50 reputed company experience Minimum 7 years in reputed company search specific media managing annual budgets of 25MM+ Additional Information This position will operate on Eastern reputed company Time (EST) hours and may required travel 1-2 times a year. This position is listed as remote, but may require in office work from time to time. To ensure Home or Hybrid Home/Office employees' ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office employees must meet the following reputed company: At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is recommended; wireless, wired cable or DSL reputed company is suggested Satellite, cellular and microwave reputed company can be used only if approved by leadership Employees who live and work from Home in the reputed company, Illinois, Montana, or South reputed company will be provided a bi-weekly payment for their internet expense. reputed company will reputed company Home or Hybrid Home/Office employees with telephone equipment appropriate to meet the business requirements for their position/job. Work from a dedicated reputed company lacking ongoing interruptions to protect member PHI / HIPAA information Our Hiring Process As part of our hiring process for this opportunity, we may contact you reputed company text message and email to reputed company more information using a software platform reputed company reputed company. reputed company Text, Scheduling and Video technologies allow you to reputed company with us at the time and location most convenient for you. If you are selected to reputed company reputed company from your application prescreen, you may receive correspondence inviting you to participate in a reputed company-recorded Voice, Text Messaging and/or Video interview. Your recorded interview will be reviewed and you will subsequently be informed if you will be moving reputed company to next round of interviews. If you have additional questions regarding this role posting and are an Internal Candidate, please send them to the Ask A Recruiter reputed company by visiting go/Buzz and searching Ask A Recruiter! Please be reputed company to reputed company the requisition number so we may be reputed company to research your request quicker. reputed company values personal identity protection. Please be reputed company that applicants may be asked to reputed company their reputed company reputed company Number, if it is not already on file. reputed company required, an email will be reputed company from reputed company@myworkday.com with instructions on how to add the information into your official application on reputed company's secure website. Travel: While this is a remote position, occasional travel to reputed company's offices for training or meetings may be required. Scheduled Weekly Hours 40 Pay reputed company The compensation reputed company below reflects a good faith estimate of starting reputed company pay for full time (40 hours per week) employment at the time of posting. The pay reputed company may be higher or reputed company based on geographic location and individual pay will vary based on demonstrated job reputed company skills, knowledge, experience, education, certifications, etc.   $115,200 - $158,400 per year   This job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and/or individual performance. reputed company of Benefits reputed company. and its affiliated subsidiaries (reputed company, “reputed company”) offers competitive benefits that support whole-person reputed company-being. Associate benefits are designed to encourage personal wellness and smart reputed company reputed company for you and your family while also knowing your life extends reputed company of work. Among our benefits, reputed company provides medical, dental and reputed company benefits, 401(k) retirement savings plan, time off (including reputed company time off, company and personal holidays, volunteer time off, reputed company parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities. reputed company   About reputed company: reputed company. (NYSE: HUM) is a leading U.S. reputed company company. Through our reputed company insurance services and our reputed company reputed company services, we reputed company it easier for the millions of people we serve to reputed company their best health – delivering the care and service they need, reputed company they need it. These efforts are leading to a reputed company reputed company of life reputed company with Medicare and reputed company, families, individuals, military service personnel, and communities at large. Learn more about reputed company offer at reputed company.com and at reputed company.com. ​ Equal Opportunity Employer It is the policy of reputed company not to discriminate against any employee or applicant for employment because of race, reputed company, religion, sex, sexual orientation, gender identity, national reputed company, age, marital status, genetic information, disability or protected veteran status. It is also the policy of reputed company to take affirmative reputed company, in compliance with reputed company 503 of the Rehabilitation reputed company and VEVRAA, to reputed company and to advance in employment individuals with disability or protected veteran status, and to reputed company reputed company employment reputed company only on reputed company job requirements. This policy shall apply to reputed company employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at reputed company reputed company of employment. Apply To This Job