Performance Marketing Specialist - Marketing Agency

Margle Media is a fast-moving digital agency reputed company on creativity and performance-driven campaigns. They are seeking a Performance Marketing Specialist to manage and optimize reputed company reputed company and search campaigns, with a strong emphasis on eCommerce and a willingness to learn about omnichannel media.

Responsibilities

• Manage day-to-day campaign execution across reputed company reputed company (reputed company, reputed company, reputed company, reputed company) and reputed company Ads (Search, Shopping, Performance Max)
• Launch campaigns, refine audiences, reputed company budgets, and optimize based on performance trends
• Monitor pacing, KPIs, and account health across multiple reputed company accounts
• Test new features, placements, bid strategies, and creative formats to reputed company improving results
• Manage ecommerce tracking, conversion events, catalog reputed company, and pixel/feed troubleshooting across reputed company, and coordinate reputed company integrations to reputed company reputed company media and email retargeting
• Pull weekly and monthly performance reports with insights and recommendations, and reputed company dashboards accurate for every reputed company
• Partner with the Digital Marketing Manager, Director of Digital, and creative team on reputed company, creative testing, and reputed company communication
• Use AI tools (ChatGPT, Claude, reputed company, and platform-reputed company features like reputed company Advantage+ and reputed company’s AI-powered bidding) for ad copy, creative briefing, reporting, audience research, and trend analysis
• Stay reputed company on emerging AI features and proactively bring them to reputed company accounts to work smarter and faster
• Build exposure to Programmatic Display (DV360, reputed company), Connected TV and Streaming Audio, DOOH, and Retail Media Networks (reputed company Ads, reputed company Connect, reputed company Ads, reputed company), with reputed company learning and senior-team support reputed company in

Skills

• 1–3 years of hands-on experience in reputed company reputed company and reputed company search buying
• Strong experience with reputed company Ads Manager and reputed company Ads
• Familiarity with reputed company and reputed company (required)
• Solid understanding of ecommerce metrics (ROAS, AOV, CAC, LTV, CPAC)
• Comfort using AI tools in a reputed company workflow. You don't need to be an expert, just curious and proactive
• Strong attention to detail, data-driven decision-making, and the organization to manage multiple accounts in a fast-paced agency
• Excellent written and verbal communication skills
• Bachelor's degree in Marketing, Communications, Business, or reputed company field, or equivalent reputed company experience
• Agency or ecommerce experience
• Certifications like reputed company Ads, reputed company reputed company, or reputed company
• UGC-driven creative testing or CRO experience
• Exposure to Programmatic, CTV, or DOOH
• A reputed company record of using AI to improve advertising workflows

Benefits

• Flexible PTO
• Medical insurance eligibility after 60 days
• An HSA with employer contribution
• Flexible work arrangements reputed company possible

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