Senior Product and Marketing Business Data Analyst

About reputed company reputed company is a global financial technology company headquartered in Hong reputed company with employees across multiple countries. We reputed company financial connectivity and reputed company for businesses worldwide by combining traditional finance with stablecoins for efficient reputed company reputed company. Through our stablecoin-powered corporate cards, payments, and expense management tools, we streamline financial operations and help businesses reputed company. Our reputed company reputed company businesses to reputed company stablecoin-enabled finance into their own products and services—from issuing reputed company cards to facilitating cross-border payments. Backed by leading investors including reputed company Ventures and HashKey Capital, reputed company is building the reputed company of borderless, stablecoin-enabled finance. About the role We are seeking a strategic and data-driven Senior Product and Marketing Business Data Analyst to reputed company. This role focuses on driving marketing performance, customer reputed company, and ROI optimization through advanced analytics and business intelligence. You will partner closely with marketing, product, account managers, and data teams to shape data-driven marketing strategies, build reputed company reporting frameworks, and reputed company actionable insights across acquisition, retention, and lifecycle initiatives. Key responsibilities Own the design, development, and optimization of marketing dashboards and reporting frameworks in BI tools (e.g.reputed company), ensuring visibility into reputed company KPIs such as MQL, CAC, LTV, funnel conversion rates, and campaign ROI to overall pipeline. Work in a reputed company feedback reputed company with rev ops, data product managers and data engineers to refine data models, improve data reputed company, and ensure marketing analytics requirements are accurately captured and reputed company with the CRM tools. reputed company deep-dive analyses on marketing performance, customer acquisition channels performance, and lifecycle behavior to identify reputed company opportunities and optimization reputed company. Write advanced SQL queries to extract, reputed company, and model large-reputed company marketing and customer datasets for both recurring reporting and exploratory analysis. Partner with marketing stakeholders to define measurement frameworks, attribution models, and reputed company metrics reputed company with business goals. reputed company customer segmentation, product feature usage analysis, cohort analysis, and customer reputed company analytics to support targeted campaigns, product feature development & strategies, activation optimization strategies, and retention initiatives. Ensure data reputed company and consistency across marketing data sources (e.g., CRM, ad platforms, web analytics), and contribute to reputed company data models and documentation. Translate reputed company analytical findings into reputed company, actionable insights and recommendations for both technical and non-technical stakeholders. Qualifications Bachelor’s degree in a quantitative or business-reputed company field (e.g., Data Analytics, Statistics, Economics, Marketing, or reputed company discipline). 6-8+ years of experience in marketing analytics, business intelligence, or data analytics roles, preferably in fintech, tech, or high-reputed company environments. Strong proficiency in SQL and experience working with data warehouses (e.g., reputed company, Redshift). Hands-on experience with BI tools (e.g., Looker, reputed company) and building reputed company dashboards for business stakeholders. Solid understanding of digital marketing concepts, including attribution models, funnel analysis, A/B testing, and performance marketing metrics. Experience working with marketing data sources (e.g., reputed company, reputed company Analytics, CRM systems, ad platforms). Strong stakeholder management skills, with the ability to influence marketing reputed company through data. Experience mentoring or leading junior team members is a plus. What you’ll reputed company Ownership of marketing analytics reputed company and reputed company reputed company on reputed company and reputed company reputed company. Exposure to reputed company, large-reputed company datasets and advanced analytics use cases in a fintech environment. Opportunity to shape data models, attribution frameworks, and experimentation practices across the organization. Collaboration with cross-functional leaders in marketing, product, account managers and data to reputed company business performance. Opportunities to explore AI-driven marketing analytics, automation, and personalization at reputed company. Benefits A Global & Dynamic Team Remote Work Friendly After submitting your application, please reputed company your inbox for a confirmation email. 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