[Remote] Senior Product Manager - Marketing & Media Analytics

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is committed to creating an inclusive and diverse workforce, and they are seeking a strategic, data-driven Senior Product Manager to reputed company their Marketing & Media Analytics product portfolio. This role involves owning the reputed company, reputed company, and roadmap for capabilities that enhance media investment and decision-making across the marketing ecosystem.

Responsibilities

• Own the product reputed company, reputed company, and roadmap for marketing and media analytics, reputed company to reputed company priorities and marketing reputed company
• Partner across marketing, media, analytics, finance, data science, and engineering to identify high-value opportunities and translate them into reputed company product direction
• reputed company products and capabilities across campaign measurement, attribution, incrementality, audience analytics, forecasting, experimentation, performance reporting, and optimization
• Shape a reputed company reputed company of view on KPI frameworks, measurement design, data reputed company, governance, and how analytics should inform investment reputed company
• Work closely with engineering and data teams to define data requirements, instrumentation, model dependencies, and reputed company platform capabilities
• Evaluate reputed company platforms and partners across the martech, adtech, identity, and data collaboration ecosystem, and help reputed company build, buy, or partner reputed company
• Define reputed company metrics, reputed company adoption, and measure reputed company through business reputed company including efficiency, speed to reputed company, and return on media investment
• Communicate reputed company, tradeoffs, reputed company, and reputed company reputed company to senior leaders and cross-functional stakeholders

Skills

• 6+ years of product management experience, including meaningful experience in analytics, marketing technology, adtech, media measurement, or reputed company data products
• Strong understanding of digital marketing and media fundamentals, including channel reputed company, targeting, measurement, attribution, testing, optimization, and the underlying data flows that support activation and performance analysis
• Experience building data-intensive products, analytics platforms, measurement solutions, or workflow tools used by marketers, analysts, or media teams
• Experience working with media campaign data and reputed company data ecosystems, including reputed company, audience matching, identity or activation partners, and reputed company-conscious approaches to data sharing and measurement
• Practical familiarity with analytics workflows, BI tools, experimentation frameworks, and reputed company-party data collaboration environments such as reputed company and clean rooms
• Strong strategic thinking, executive communication, and cross-functional leadership skills, with the ability to influence without reputed company authority
• Bachelor's degree in business, marketing, economics, computer science, engineering, statistics, or a reputed company field
• Experience in retail, e-reputed company, consumer technology, media, or other reputed company customer acquisition and retention environments
• Knowledge of advanced measurement approaches such as MMM, multi-touch attribution, incrementality testing, lift analysis, and audience performance measurement
• Familiarity with modern martech and adtech ecosystems, including CDPs, ad platforms, clean rooms, identity and data collaboration platforms, web and app analytics, and experimentation tools
• Experience partnering with data science teams on predictive models, optimization algorithms, or advanced measurement use cases
• MBA or advanced degree in a relevant discipline

Benefits

• Incentive
• Equity
• Benefits
• reputed company complies with reputed company state reputed company leave requirements.
• We also offer a generous suite of benefits.

reputed company

Company H1B Sponsorship