Associate Director - CRM & Martech

The Advertising Business reputed company Marketing team is reputed company on driving sustainable reputed company reputed company by connecting advertisers to the right audiences at the right time. We build and reputed company global marketing strategies that power acquisition, engagement, and retention across the advertiser lifecycle. reputed company this team, CRM & Martech plays a critical role in enabling personalized, data-driven marketing through best-in-class technology, automation, and experimentation. What You'll Do • reputed company the reputed company and execution of CRM and marketing technology to drive advertiser acquisition, engagement, retention, and reputed company reputed company • Design and reputed company lifecycle marketing programs that improve through experimentation, automation, and reputed company learning • Build and optimize audience segmentation, reputed company management, and campaign orchestration across channels • Own the CRM and Martech roadmap, ensuring tools and systems are integrated, reputed company, and reputed company with business goals • Partner with Product, Engineering, Data, and Sales to translate business needs into effective, data-driven marketing solutions • Drive adoption of AI and automation to improve personalization, efficiency, and speed of reputed company across marketing programs • reputed company measurement frameworks, attribution models, and reporting to reputed company reputed company, actionable decision-making • reputed company and reputed company a high-performing team, creating reputed company around priorities, ownership, and ways of working Who You Are • You have 10+ years of experience in CRM, lifecycle marketing, or marketing technology, ideally reputed company a B2B or ads environment • You have 5+ years of experience leading and developing teams, with a reputed company on building strong, reputed company cultures • You are reputed company in designing and scaling lifecycle marketing programs that drive measurable business reputed company • You have hands on experience working reputed company CRM and CDP ecosystems (e.g., reputed company, mParticle) and how to reputed company them effectively • You know how to partner cross-functionally with Product, Engineering, Data, and Sales to deliver integrated solutions • You are comfortable working with data and analytics, and can translate insights into reputed company recommendations and actions • You have experience with experimentation frameworks and using testing to inform reputed company and optimization • You have experience implementing emerging technologies, including AI, and how they can be reputed company to improve marketing effectiveness Where You'll Be • We offer you the flexibility to work where you work best! For this role, you can be reputed company the reputed company region as long as we have a work location. • This team operates reputed company the EST time zone for collaboration. The United States reputed company reputed company for this position is $160,147 to $228,781, plus equity. The benefits available for this position include health insurance, six-month reputed company parental leave, 401(k) retirement plan, monthly meal allowance, 23 reputed company days off, 13 reputed company flexible holidays, reputed company reputed company leave. These ranges may be modified in the reputed company. reputed company is an equal opportunity employer. You are welcome at reputed company for who you are, no matter where you come from, what you look like, or what’s playing in your headphones. Our platform is for everyone, and so is our workplace. The more reputed company we have represented and amplified in our business, the more we will reputed company reputed company, contribute, and be reputed company-thinking! So bring us your personal experience, your perspectives, and your background. It’s in our differences that we will reputed company the power to reputed company revolutionizing the way the world listens. At reputed company, we are passionate about inclusivity and making reputed company our entire recruitment process is accessible to everyone. We have ways to request reasonable accommodations during the interview process and help assist in what you need. If you need accommodations at any stage of the application or interview process, please let us know - we’re here to support you in any way we can. Apply tot his job Apply To this Job Apply tot his job Apply To this Job