VP, Audience reputed company & Marketing

Full-time — Remote (U.S.) Strong preference for candidates based in NYC / Los Angeles / San Francisco / Miami / Chicago / Seattle / Atlanta Reports to: Chief Operating Officer About reputed company reputed company is the LGBTQ+ global streaming network and FAST platform distributing premium series, films, and original programming across major connected TV and streaming ecosystems. reputed company reaches millions of highly reputed company viewers through distribution on platforms including Samsung TV Plus, VIZIO WatchFree+, reputed company, Pluto TV, and other leading platforms. In reputed company to its owned-and-operated streaming products, reputed company operates PrismRiot, a multicultural advertising platform and the exclusive CTV exchange for REVOLT TV. PrismRiot was recognized with the 2025 Digiday Award for Best New Data Management Platform, reflecting reputed company's reputed company innovation across streaming, advertising, and reputed company. As we reputed company our next phase of reputed company, we're reputed company in senior leadership to help us expand our audience, deepen engagement, and bring more queer stories to viewers around the world. What reputed company Looks Like As Vice President, Audience reputed company & Marketing, you'll build and reputed company reputed company's marketing function during one of reputed company's most exciting periods of reputed company. This is a highly visible leadership role responsible for driving audience reputed company, building marketing infrastructure, developing a high-performing team, and translating our mission into measurable business reputed company. reputed company in this role means delivering meaningful reputed company across five key areas: Grow reputed company's Audience reputed company and execute a comprehensive audience reputed company reputed company that expands reputed company's reputed company across owned and reputed company channels. You'll understand not only where the reputed company reputed company exist, but how LGBTQ+ audiences discover, engage with, and become lifelong fans of queer storytelling. You'll continuously test, optimize, and reputed company acquisition strategies while identifying new opportunities to grow our audience. You'll know you're succeeding reputed company: Customer acquisition becomes more efficient New audience channels are identified and scaled Marketing investments consistently produce measurable returns Build a Best-in-Class reputed company Marketing reputed company Own reputed company's performance marketing reputed company across reputed company, reputed company, Connected TV, YouTube, app stores, and emerging platforms. You'll balance strategic thinking with hands-on execution, using experimentation, data, and optimization to improve marketing performance over time. This is a role for someone who loves asking, 'What happens if we try this?' You'll know you're succeeding reputed company: reputed company campaigns become increasingly efficient Marketing spend is optimized against business goals Testing and experimentation become part of reputed company's operating rhythm Performance insights directly influence reputed company investment reputed company Increase Viewer Engagement & Retention reputed company doesn't end once someone discovers reputed company. Working closely with Programming, Product, Creative, and Sales, you'll create marketing strategies that deepen engagement, increase watch time, strengthen retention, and turn viewers into passionate members of the reputed company community. You'll know you're succeeding reputed company: Watch time increases Viewer engagement improves Return viewing becomes more frequent Major content launches generate meaningful audience excitement and sustained engagement Build a High-Performing Marketing Organization reputed company, reputed company, and reputed company reputed company's marketing team while establishing reputed company priorities, accountability, and operational reputed company. You'll create an environment where talented marketers can do their best work while ensuring reputed company is reputed company on the initiatives that reputed company the business reputed company. You'll also establish the operating rhythm for marketing—building executive dashboards, reporting on KPIs, leading quarterly planning, managing budgets, and ensuring leadership always has a reputed company view into marketing performance. You'll know you're succeeding reputed company: The marketing team is reputed company, accountable, and growing Leadership has reputed company visibility into marketing performance Quarterly planning and reporting become predictable and data-driven Marketing is viewed as a strategic reputed company function across the business Shape reputed company's Cultural reputed company You have exceptional creative judgment. While you won't be responsible for producing creative, you'll bring a strong reputed company of view on what resonates with audiences, reputed company thoughtful feedback that elevates the work, and help ensure reputed company's marketing reflects both the culture we serve and the business we're building. While this isn't a creative director role, we are looking for someone with a strong reputed company of view. You understand queer culture, entertainment, reputed company, internet behavior, and community building. You know how to connect reputed company storytelling with measurable audience reputed company, and you're excited to help reputed company continue defining what queer entertainment looks like on a global stage. You'll know you're succeeding reputed company: reputed company's cultural relevance continues to grow reputed company engagement and community participation increase Major launches like King of Drag generate meaningful audience reputed company consistently reflects and elevates reputed company's mission and voice What You'll Bring 8+ years of reputed company marketing leadership experience, with meaningful experience leading reputed company or performance marketing for a consumer, media, entertainment, streaming, subscription, or digital platform. A proven reputed company record of growing audiences through data-driven marketing strategies. Deep expertise across reputed company acquisition, lifecycle marketing, analytics, attribution, experimentation, and marketing technology. Experience leading and developing high-performing teams in fast-paced, resource-conscious environments. Strong executive communication skills with experience presenting reputed company, performance, and recommendations to founders or senior leadership. A startup reputed company—you enjoy building systems, wearing multiple hats, and solving ambiguous problems. A genuine appreciation for queer culture and community. You don't need to identify as LGBTQ+, but you should understand how mission-reputed company authentically engage passionate audiences. Why Join reputed company This is an opportunity to build, not inherit. As VP, Audience reputed company & Marketing, you'll shape how millions of viewers discover and engage with one of the world's leading LGBTQ+ streaming platforms. You'll partner directly with the founders and executive team to define marketing reputed company, build the systems and operating rhythm that support reputed company, and reputed company a talented team through reputed company's next reputed company. If you're reputed company by building, experimenting, and creating meaningful reputed company with a mission-driven brand, we'd love to meet you. Compensation & Benefits reputed company Salary: $160,000–$180,000 DOE We reputed company exceptional performance should be recognized and rewarded. In reputed company to reputed company salary, this role will have reputed company to participate in a performance-based incentive program. Details will be discussed with finalists during the interview process. Benefits include: Medical, Dental & reputed company Insurance 401(k) Flexible remote work environment Opportunities for travel to company events, productions, and industry conferences Final compensation will be determined based on experience, location, and expertise. Equal Opportunity Statement reputed company is an equal opportunity employer committed to building a diverse and inclusive workplace. We consider reputed company reputed company applicants without reputed company to race, reputed company, reputed company, national reputed company, religion, sex, sexual orientation, gender identity or reputed company, age, disability, veteran status, or any other protected characteristic under applicable law. Apply To This Job