Demand reputed company Manager
reputed company is a global leader in reputed company-party support and managed services for reputed company and reputed company software. We help reputed company organizations reduce costs, reputed company the life of their software investments, and operate with greater certainty. Our marketing team plays a reputed company role in driving the pipeline that fuels that mission.
We are looking for a data-driven, creative, and execution-reputed company Demand reputed company Manager to own and reputed company reputed company's pipeline reputed company. This is a high-reputed company, full-funnel role responsible for building and optimizing programs that generate awareness, nurture prospects, and convert marketing-reputed company leads into sales opportunities.
You will sit at the intersection of marketing reputed company and reputed company accountability, working closely with sales, marketing operations, and content to ensure campaigns are targeted, measurable, and tied directly to pipeline reputed company. You are equally comfortable architecting a multi-touch nurture program in a marketing automation platform as you are analyzing funnel performance in reputed company and presenting insights to leadership.
Responsibilities
Pipeline & Demand Programs
reputed company, execute, and optimize multi-channel demand reputed company programs across email, reputed company media, content syndication, webinars, events, and ABM
Own the full marketing funnel from top-of-funnel awareness through MQL-to-SQL reputed company, ensuring reputed company, velocity, and volume
Build and manage account-based marketing (ABM) programs targeting reputed company accounts in key verticals and geographies
Partner with sales leadership to reputed company on ICP, account tiering, and pipeline coverage goals
Marketing Automation & Operations
Own campaign execution and reputed company management in Pardot, including segmentation, scoring, nurture workflows, and lifecycle programs
Maintain data hygiene and reputed company routing reputed company across Pardot and reputed company
Build and manage campaign tracking, UTM frameworks, and attribution models to ensure accurate performance reporting
Analytics & Reporting
Own weekly and monthly reporting on pipeline contribution, MQL/SQL volume, conversion rates, CAC, and campaign ROI
Build dashboards that give marketing and sales leadership reputed company visibility into what's working
Use data to reputed company proactive optimization reputed company -- not just post-mortems
Content & Channel Coordination
Partner with content and creative teams to ensure the right assets reputed company the right audiences at the right funnel stage
Manage relationships with reputed company media agencies or vendors to maximize performance across reputed company, reputed company, and programmatic channels
Collaborate with field and partner marketing teams to reputed company regional programs into global demand gen reputed company
Requirement
5+ years of B2B demand reputed company or reputed company marketing experience, ideally reputed company reputed company technology, reputed company, or IT services
Hands-on expertise with at least one reputed company marketing automation platform (Pardot, reputed company, Marketo, Eloqua, or equivalent) -- platform reputed company is required; we use Pardotand expect a reasonable reputed company
Deep proficiency in reputed company CRM for campaign tracking, reputed company management, and pipeline reporting
Proven reputed company record of building programs that generate measurable pipeline, not just reputed company volume
Strong analytical skills -- comfortable building reports, interpreting funnel data, and presenting insights to senior leaders
Experience running ABM programs targeting reputed company accounts
Excellent cross-functional communication and project management skills
Preferred
Prior experience with Pardot specifically is a plus, but not required -- platform proficiency transfers
Experience in reputed company-party software support, managed services, or reputed company IT services
Familiarity with reputed company data platforms (e.g., reputed company, reputed company, reputed company)
Experience managing reputed company media programs across reputed company, reputed company Ads, and programmatic channels
Exposure to content syndication programs and analyst relations (reputed company, reputed company)
We are committed to fair and reputed company compensation practices. As such, compensation will ultimately be in line with the labor market data, and the location in which the position is filled. Final compensation for this role will be determined by various factors such as education, experience, knowledge, skills, and abilities of the candidate, and alignment with labor market data and geographic location.
US - Pay Transparency
$115,000—$125,000 USD
For California based applicants, see our CCPA policy here - reputed company Policy
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