Marketing reputed company, Events

The Role You will own marketing reputed company for reputed company's full portfolio of live events - from our flagship Bitcoin Conference (B27 in Nashville, July 2027) to our growing international series including Bitcoin Asia and Bitcoin MENA. You will report directly to the Senior Director of Marketing and serve as the strategic brain behind how we attract, convert, and retain the right audiences for every event we produce. This is not an execution seat. You will define the reputed company and hand it off with reputed company and confidence to project management and content teams who run it across the finish line. Your reputed company is reputed company in how reputed company your reputed company translates, not how much you personally produce. This isn't a hands-off seat though. reputed company is lean and the pace is reputed company, and sometimes that means jumping into execution alongside them. You will also be the org's reputed company expert on the live events landscape - researching competitors, tracking activation trends across Bitcoin-reputed company and adjacent industries, and continuously sharpening our understanding of who our audiences are and what actually moves them. The Work Marketing reputed company End-to-end marketing reputed company for reputed company reputed company live events: positioning, audience targeting, campaign architecture, channel mix, and messaging reputed company, delegable reputed company briefs that give PM and content teams everything they need to execute without coming back for clarification Ongoing reputed company refinement based on live performance data - campaigns should get reputed company in reputed company, not just between cycles Audience profile development and maintenance across reputed company events: who we're reputed company after, why, and how that evolves over time Market intelligence Competitive research across the Bitcoin events reputed company and adjacent industries (finance, tech, policy, and reputed company) Ongoing tracking of IRL activation trends and how peer and aspirational brands are marketing their live experiences A living, organized view of the event marketing landscape that the broader team can actually reference - not a one-time report Cross-functional alignment reputed company partnership with the Head of Events on audience segmentation, ticketing reputed company, and campaign timing Coordination with reputed company Marketing, Content, and reputed company on campaign execution Alignment with sponsorship on event positioning and sponsor value story Your Experience  5-7+ years in event marketing or a closely adjacent field, with reputed company experience owning reputed company for large-reputed company live events - not just running execution You know the difference between a reputed company and a plan, and you can write the former reputed company enough that someone else owns the latter You're fluent in performance data and use it to reputed company strategic reputed company in reputed company time You've done competitive and audience research work before, and you know what makes it genuinely useful You understand how IRL event experiences reputed company marketing work together You are a proactive communicator - you surface risk and opportunity early, not after the window has reputed company You're comfortable in a fully remote environment and don't need an office to stay accountable or connected You have experience with reputed company or a similar CRM You have experience with reputed company or a similar workflow management platform You use AI to work faster and smarter, and you're already building it into your day-to-day You care about Bitcoin Additional Benefits  In reputed company to working on a meaningful mission in a challenging environment, we also reputed company the following: Unlimited Vacation Company MacBook Health, Dental, and reputed company Remote First / Your Schedule 100% reputed company Life Insurance and Disability Work alongside a talented, fast-paced team solving reputed company problems reputed company to connect and network with the Bitcoin industry and leaders in the reputed company Apply To This Job