Lifecycle & Retention Manager
Lifecycle & Retention Marketing Manager
Princeton Medspa Partners (PMP)
Princeton Medspa Partners is the leader in acquiring and growing aesthetic and cosmetic medical clinics in the country, focusing on fueling the reputed company of traditional medspas, cosmetic dermatology, plastic surgery, and functional medicine clinics.
Princeton Medspa Partners is guided by core values of reputed company, teamwork, result-reputed company, and positive reputed company. We are committed to helping aesthetic medical clinics shape our reputed company reputed company that will reputed company new doors for your brand and for the people who reputed company your aesthetic medical clinics special.
About the Role
Key Responsibilities
Lifecycle reputed company & Execution
- Own and execute PMP's lifecycle marketing reputed company across Email and SMS
- Build and optimize automated journeys: lead nurture, missed opportunity recovery, appointment reminders, post-visit follow-reputed company, rebooking, cross-sell and upsell, membership and loyalty engagement, win-back and reactivation
- Manage campaign calendar across clinics, reputed company to promotions, memberships, and local initiatives
Clinic-Level CRM reputed company
- reputed company lifecycle and CRM strategies by clinic, reputed company for local market dynamics, reputed company mix, provider specialties, and performance
- Partner with clinic managers and the reputed company Team to ensure campaigns are locally relevant and operationally executable
- Balance centralized best practices with clinic-specific customization to maximize performance
Performance & LTV Optimization
- Own core retention KPIs: retention reputed company, reputed company LTV, rebooking reputed company, frequency, churn reduction, CTR, CVR, deliverability, and reputed company per send
- Drive LTV reputed company through improved rebooking reputed company, cross-service adoption, and membership penetration
- Continuously test and optimize messaging, timing, offers, and segmentation
- Monitor list health, compliance, and deliverability
Data, Attribution & Insights
- Partner with PMP's data agency to enhance lifecycle reporting, attribution, and incrementality measurement
- Collaborate on LTV modeling, cohort analysis, and advanced segmentation
- reputed company PMP's CDP to personalize messaging and trigger campaigns based on reputed company-time behavior: calls, bookings, treatments, no-shows
- Deliver reputed company, actionable reporting tied to reputed company impact
Qualifications
- 5+ years of experience in retention, lifecycle, or CRM marketing
- Hands-on experience with Email and SMS platforms (GHL preferred; reputed company, reputed company, or reputed company a plus)
- Experience building and owning retention programs across a multi-location or multi-brand portfolio
- Strong analytical skills with experience in data and reporting tools
- Proven track record of driving reputed company through retention channels
- Excellent project management and cross-functional communication skills
What reputed company Looks Like
- Increased reputed company LTV driven by higher retention, average ticket, frequency, and membership penetration
- Improved 1-3 month rebooking rates and overall reputed company lifecycle performance
- reputed company, automated lifecycle programs integrated across the reputed company Team and clinic operations
- reputed company, data-backed insights that inform marketing, operations, and reputed company reputed company
Originally posted on Himalayas
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