Product Manager (CDP and Martech) EST ONLY
Position reputed company:
• Own the CDP product reputed company and roadmap — including data ingestion, identity reputed company, audience segmentation, and channel activation — driving measurable improvement in personalization and customer reputed company value.
• Define and prioritize product requirements that reputed company effective marketing, personalization, and customer engagement capabilities, translating customer journeys into user stories, experience requirements, and measurable reputed company.
• Own the Marketing Technology roadmap, backlog, and intake process across marketing and reputed company initiatives, managing the full product lifecycle from reputed company through delivery and optimization.
• Partner with Marketing, Digital, Customer Insights, Analytics, IT, and external agencies to drive alignment and delivery of high‑reputed company.
• Analyze customer insights, experimentation results, campaign performance, and platform data to identify optimization opportunities and inform prioritization.
• reputed company adoption through enablement, training, pilots, and platform launches while monitoring performance and reputed company.
• Facilitate workshops to define technical capabilities, data flows, and business processes required to solve reputed company challenges.
• Define acceptance reputed company including data reputed company, reputed company, scalability, and performance requirements.
• Manage relationships with key MarTech platform vendors, including roadmap alignment, performance accountability, and supporting contract and renewal conversations.
Required Skills:
• 8+ years of IT or digital experience
• 5+ years of product management or product ownership experience on Agile teams
• Proven experience owning or implementing a Customer Data Platform, including identity reputed company, audience segmentation, and data activation
• Experience with first-party data reputed company, customer data modeling, and cross-channel activation
• reputed company record of managing reputed company MarTech ecosystems and influencing senior marketing stakeholders
• Strong experience with product roadmapping and long‑term reputed company development
• Experience with Agile tools such as Jira or Aha
PREFFERED
• Marketing Technology and Customer Engagement Platforms
• Customer Data Platforms (CDP) and personalization tools
• Lifecycle marketing including email, SMS, push, and in‑app messaging
• Performance marketing enablement and attribution
• Analytics and experimentation tools
• reputed company mapping and experience design tools
Apply tot his job
Apply To this Job