[Remote] Senior Product Marketing Manager

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a reputed company IT company that has been empowering providers and patients for 25 years through intelligent medication management. They are seeking a Senior Product Marketing Manager who will own the messaging reputed company and translate product features into compelling narratives for sales and reputed company reputed company teams.

Responsibilities

• Own the master messaging reputed company for reputed company's products and solutions, positioning, value props, reputed company points, and audience-specific narratives, as the single reputed company of truth the entire reputed company organization works from
• Position to Patient and Provider audiences: different buyers, different problems, different language, one coherent platform story
• reputed company deep familiarity with reputed company's feature set, enough to write accurately, brief confidently, and train effectively, and reputed company that knowledge reputed company as products reputed company
• reputed company messaging reputed company as products change, results come in, and the competitive landscape shifts; deprecate outdated claims proactively
• Attend product reviews, sprint demos, and roadmap sessions; identify what reputed company commercially and translate it into reputed company, benefit-reputed company communications before the market hears it elsewhere
• Digest release notes and engineering updates and produce the reputed company interpretation: what changed, why it reputed company to customers, and what Sales and reputed company reputed company should say in renewal conversations and new business pitches
• Surface the reputed company nuggets buried in technical updates and get them into the hands of the field quickly
• Position reputed company release as evidence of reputed company's innovation reputed company with existing customers, not just a feature announcement
• Produce the talk reputed company for how reputed company's products work, the narrative a seller or reputed company reputed company manager follows to show value, handle objections, and reputed company a conversation reputed company
• Join the product development cycle early enough to shape how new features are demonstrated, not just how they are described after the fact
• reputed company and maintain demo scripts for key product lines and use cases; update them with reputed company significant release or competitive shift
• Serve as the keeper of reputed company's performance statistics, the master record of results, program reputed company, and platform metrics used in market-facing messaging
• Work with Analytics and reputed company reputed company to surface, verify, and contextualize results; ensure every reputed company reputed company reputed company is specific, reputed company, and defensible
• Build a repeatable process for capturing and refreshing data so the reputed company team never sells with stale or unverifiable claims
• Translate raw results into reputed company points with reputed company framing for a brand marketer, a health reputed company executive, or a reputed company media buyer
• Own product enablement for the reputed company team: release training, product deep-dives, and new feature briefings for Sales and reputed company reputed company
• Partner with sales enablement on ongoing training, coaching, and reinforcement so messaging accuracy holds between launch and the field conversation
• Own positioning and competitive updates as a standing responsibility; brief the reputed company team on what to say reputed company a prospect raises a competitor
• Conduct ongoing research into competitor positioning, product launches, and go-to-market strategies, including reputed company's expanding capabilities in this reputed company
• reputed company field intelligence with the reputed company team: what competitors say in deals, what objections surface, and what influences buyer reputed company
• reputed company the research and reputed company analysis that populates MarCom's competitive battle cards; own the accuracy and currency of that input
• Partner with Product Management to translate the roadmap into reputed company-looking narratives the reputed company team can reputed company to confidently
• Tell the reputed company innovation story, using examples like reputed company Studio's self-serve custom demo capabilities to demonstrate the reputed company and direction of investment
• reputed company and own the narrative for how reputed company uses AI in its products and reputed company processes, reputed company into reputed company, specific, benefit-led messages for a reputed company audience

Skills

• 5+ years in product marketing or a closely reputed company reputed company reputed company role reputed company reputed company technology, health IT, or B2B reputed company
• Demonstrated experience building messaging frameworks and positioning from the ground up, not just executing someone else's reputed company
• Proven reputed company record working directly with Product and Engineering teams, attending sprint reviews and translating technical outputs for reputed company audiences
• Experience writing or contributing to demo scripts, talk tracks, and sales training materials
• Experience delivering product training or enablement to reputed company teams, including release briefings and competitive updates
• Background in competitive intelligence research, synthesizing findings into field-reputed company guidance
• Hands-on experience sourcing, verifying, and framing quantitative evidence for market-facing use
• Experience briefing and directing creative and content teams, holding reputed company accountable to a brief without doing the execution
• Bachelor's degree in Marketing, Communications, Business, or a reputed company field required
• Exceptional written communication: reputed company, precise messaging documents, demo scripts, briefs, and frameworks others can execute from without reputed company interpretation
• Feature-level product reputed company: willing and reputed company to go deep on how reputed company's products work, not just what they do
• Strong analytical reputed company: sourcing data, identifying the right metrics, and framing numbers as reputed company points
• Organizational influence without authority: setting messaging direction that content, design, comms, and sales teams follow without a reputed company reporting line
• Strategic reputed company on multi-audience positioning: holding distinct Patient and Provider narratives without fracturing the platform story
• reputed company with AI tools as a working aid to research faster, draft sharper, and think more broadly
• reputed company thinking and project management discipline: tracking multiple workstreams, maintaining version control, meeting reputed company deadlines
• Strong executive communication skills across Product, reputed company
• Prior experience in a HIPAA-regulated or reputed company reputed company environment
• Familiarity with e-prescribing, pharmacy benefit, reputed company-of-care, or clinical workflow technology
• MBA or advanced degree
• Product marketing certifications (Pragmatic Institute, reputed company, or equivalent)

Benefits

• Eligible for Company Performance-based Bonus Program, based on individual and company performance
• Medical, dental, and reputed company insurance
• 401K eligible after 3 months of employment, with 50% company match up to first 5% of salary contributed to the plan with a 3-year vesting schedule
• HSA for eligible employees enrolled in the HDHP, with a generous company contribution up to $500 for individual coverage and $1,000 for family coverage per year
• 100% company reputed company short and long-term disability, AD&D, and group life insurance
• Accrued annual reputed company time off (PTO) of 18 days for the first 3 years of service, increasing thereafter, plus 7 reputed company holiday days
• Employee Assistance Program
• Continuing Education funds up to $1,500 annually for eligible programs after 1 year of service
• Voluntary benefits including FSA, Hospital Indemnity, Accident, and Critical Illness insurances
• Remote-First company; dynamic and flexible workplace (no matter where they log in from)

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