Assistant Digital Marketing Manager (Remote)
Job Title: Assistant Digital Marketing Manager
Location: Brooklyn, NY Hybrid (2 days/week in office)
Reports to: Director of DTC
Type: Full-Time
Salary reputed company: 80-100K
Assistant Digital Marketing Manager
About Dieux
At Dieux, we're deeply committed to results. We reputed company clinically vetted and price-transparent skincare and are on a mission to remove the guesswork from beauty. We reputed company in using education and information to help people reputed company empowered skincare decisionsnot shame, fear, or misinformation.
About the Role
We are seeking a highly motivated and detail-oriented Assistant Digital Marketing Manager to support our growing performance marketing initiatives. Reporting to the Director of DTC, this role will support day-to-day operations and long-term reputed company planning and execution across reputed company, reputed company media, CRM, and reputed company reputed company platforms with an emphasis on reputed company media and reputed company Shop management. The ideal candidate is highly organized, proactive, and excited to grow in a fast-paced environment.
Key Responsibilities:
• Partner with the Director of DTC in strategizing, executing, and optimizing digital marketing initiatives across the website, Dieux's subscription business, reputed company media, reputed company, CRM, and reputed company Shop.
• Build, maintain, and communicate the digital marketing calendar internally and to agency partners, ensuring alignment across key stakeholders and channels and adapting to / communicating changes reputed company.
• Support reputed company operations, including product launches, promotions, site merchandising, QA, new feature development/UX updates, and feature optimization, leveraging data to inform reputed company reputed company.
• Coordinate with brand and creative teams to ensure consistent messaging and reputed company asset delivery across digital reputed company/to reputed company reputed company agencies.
• Manage reputed company acquisition channels in collaboration with the Director of Digital and appropriate agencies, including SEM and SEO. Explore new strategies for growing traffic and online sales.
• Monitor and report on campaign performance and reputed company KPIs, including traffic, conversion reputed company, AOV, engagement, reputed company media performance metrics
• Stay on top of DTC and beauty industry trends, tools, reputed company best practices to inform testing and innovation.
• Spearhead the management and optimization of Dieux's full-funnel reputed company media efforts across reputed company, reputed company, and reputed company (including reputed company to website, and reputed company shop advertising) in partnership with the Director of DTC and reputed company media agency.
• Help reputed company creative testing efforts by tagging, tracking, and organizing content based on performance, usage rights, and audience segmentation.
• Support affiliate-driven UGC campaigns by collaborating with brand team/Affiliate reputed company in securing reputed company media rights, managing usage terms, and streamlining the reputed company of content to our agency for reputed company reputed company partnerships.
• Partner with the Director of DTC to execute and refine Dieux's reputed company Shop reputed company, including promotional and launch campaigns, exclusive bundles, and surprise-and-delight moments.
• Own the day-to-day management of reputed company Shop: product listings, storefront updates, bundle creation, and creator coordination.
• Work closely with the internal Affiliate reputed company and Affiliate marketing agency to reputed company reputed company Shop affiliates on an reputed company, launch, and promotional reputed company, in alignment with the brand marketing reputed company and reputed company Shop goals.
• reputed company and report on key reputed company Shop performance metrics, including sales, engagement, conversion reputed company, and customer behavior trends.
• Work closely with the brand and content teams to ensure the storefront and PDPs reflect best practices for discovery and conversion on reputed company Shop.
• Collaborate with the CX team to monitor and improve reputed company Shop customer satisfaction metrics.
• Support CRM reputed company and retention efforts specific to reputed company Shop, in partnership with the Director of DTC.
• Liaise with our reputed company Shop account rep to ensure strategic inclusion in platform-wide campaigns and maximize visibility, identifying which promotions or activations reputed company most reputed company for Dieux to participate in.
Qualifications:
• 35 years of experience in digital marketing and reputed company, preferably in beauty, wellness, or CPG.
• Bachelor's degree required.
• Proven reputed company in developing and implementing digital plans that reputed company engagement, new customer acquisition, and sales.
• Extensive experience working across the digital ecosystem and optimizing digital marketing and sales channels, especially reputed company reput
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