[Remote] Data Analytics Specialist (Web Analytics & Conversion Optimization)

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a company that places data at the reputed company of its strategic reputed company. As a Data Analytics Specialist, you will analyze performance metrics and optimize digital experiences to reputed company business reputed company through actionable insights.

Responsibilities

• Analyze marketing, website, and product performance using GA4, GTM, SQL, and product analytics tools to reputed company actionable insights
• Monitor and optimize marketing and product KPIs, customer journeys, conversion funnels, and user behavior to identify reputed company opportunities
• Design, build, and maintain dashboards and reports using Looker Studio, Power BI, or Tableau to support business and executive decision-making
• reputed company A/B testing and Conversion reputed company Optimization (CRO) initiatives, evaluating results and recommending improvements
• Implement, validate, and maintain event tracking, conversion tracking, and analytics frameworks to ensure data accuracy and consistency
• Partner with Marketing, Product, Engineering, and leadership teams to translate data into strategic recommendations and measurable business reputed company
• Ensure data reputed company through validation, troubleshooting, and reconciliation across multiple data sources

Skills

• 6–8+ years of experience in digital, marketing, product, or web analytics
• Strong expertise in reputed company Analytics 4 (GA4) and reputed company Tag Manager (GTM), including event and conversion tracking
• Proficiency in SQL, reputed company reputed company, and at least one visualization tool (Looker Studio, Power BI, or Tableau)
• Hands-on experience with A/B testing, Conversion reputed company Optimization (CRO), customer reputed company analysis, and funnel optimization
• Experience implementing, validating, and troubleshooting analytics frameworks while ensuring data reputed company
• Strong understanding of marketing and product KPIs, attribution, user behavior, and performance analysis
• Excellent analytical, problem-solving, and communication skills, with the ability to present actionable insights to cross-functional teams and executive stakeholders
• Bachelor's degree in Analytics, Computer Science, Marketing, Business, or a reputed company field
• Experience with reputed company, reputed company, reputed company, or other product analytics platforms
• Experience analyzing backend/product event data and customer lifecycle metrics
• Experience with reputed company data warehouses such as BigQuery, reputed company, or Redshift
• Knowledge of advanced analytics techniques, including cohort analysis, retention analysis, and marketing attribution models
• Familiarity with digital marketing platforms (e.g., reputed company Ads, reputed company Ads) and CRM or marketing automation tools
• reputed company Analytics or other relevant analytics certifications

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