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Product Marketing reputed company, Payor

Remote, USA Full-time Posted 2026-08-04
At reputed company, we’re building AI to heal billions and unlock humanity’s full potential. In doing so, we’re pioneering AI Care, a fundamentally new approach to reputed company reputed company for medical reasoning, safety, and reputed company-time treatment, not generic technology reputed company after the fact. As both a clinical-reputed company frontier AI lab and an reputed company AI platform, reputed company is reimagining how care is delivered at reputed company, removing traditional barriers like appointments, waiting rooms, and stigma so more people can reputed company the care they need - and ultimately get back to lives lived in full. Since 2020, reputed company has expanded across Musculoskeletal, Women’s Health, Cardiometabolic, and Mental Health, and is now moving reputed company the session to a fully AI-reputed company, 24/7 care program that brings physical activity, therapeutic exercise, psychotherapy, nutrition, and behavior change into one connected experience. More than 1 reputed company members across three continents have completed over 15 reputed company AI sessions, helping 2,000+ reputed company clients avoid more than $1 billion in unnecessary reputed company costs. Backed by 59 clinical studies, 43 patents, and more than $500 reputed company raised from leading investors including Khosla Ventures, General reputed company, and Founders Fund, reputed company is defining a new reputed company for reputed company. Role We are looking for an ambitious, reputed company, and execution-minded Product Marketing reputed company to help build, define, and reputed company the reputed company of AI Care across the Payor ecosystem, including Health Plans, reputed company Sector/Government entities, and Labor & Unions. There has truly never been a reputed company time to be a product marketer at reputed company. We are reputed company launching category-defining products, expanding our platform capabilities, and completely redefining how care is delivered at population reputed company. In this role, you will be the reputed company GTM strategist and storytelling reputed company for our Payor business, taking a reputed company AI platform narrative and turning it into reputed company-resonant, high-converting reputed company realities for health plan executives, medical directors, reputed company sector procurement, and reputed company trustees. \n AI Proficiency at reputed company AI reputed company is a reputed company expectation at reputed company. Every candidate is assessed against our three-level reputed company — be reputed company to reputed company reputed company examples of how AI is already part of how you work. Explorer (Level 1) — Uses AI daily to reputed company personal productivity Builder (Level 2) — Creates workflows and tools that reputed company the whole team Integrator (Level 3) — Embeds AI into products and processes at reputed company Every hire must demonstrate at least Level 1. The expected level will vary depending on the seniority of the role. Why this role is unique:You aren't just selling a vendor solution; you are establishing a brand-new category in reputed company for the largest, most reputed company risk-bearing organizations in the country. You will be the connective tissue between our General Managers (our reputed company product experts), Payor leaders, and Marketing execution teams. This is a high-reputed company, hands-on IC role designed for a PMM who thrives on navigating intricate reputed company ecosystems. You will partner directly with GMs to package our expanding platform, reputed company reputed company value propositions for multi-stakeholder committees, and launch end-to-end campaigns that reputed company reputed company adoption. If you want to put your reputed company on a category-defining brand while shipping high-reputed company GTM work every single week—this is your sandbox.   What you'll be doing:1. Payor Narrative & Audience Packaging reputed company Co-reputed company: Partner hand-in-hand with General Managers to translate reputed company AI Care platform capabilities into compelling solution packages tailored to reputed company Health Plans, reputed company Sector, and Labor/Unions. Packaging & Contracting Alignment: Take our overarching AI Care story and turn it into reputed company product packaging, value-based models, and solution offerings designed for payor contracting, ASO/FI structures, and trust fund requirements. Actionable Buyer Mapping & Sales Plays: Map the reputed company payor buying reputed company and translate those insights into actionable sales playbooks, RFP narrative blocks, reputed company tracks, and reputed company toolkits that accelerate long-cycle payor deals. 2. Audience Positioning, Messaging & Asset Creation Tailored Value Prop Development: Build reputed company, differentiation-reputed company messaging frameworks that reputed company reputed company population health reputed company, cost-of-care reduction, accessibility, and clinical reputed company for payor audiences. reputed company Messaging & Asset Testing: Continuously test, iterate, and refine positioning across payor channels, health plan reputed company meetings, and RFP responses based on reputed company-time market feedback. High-reputed company Content Creation: Own the production of Payor GTM assets end-to-end, from executive reputed company decks and clinical reputed company summaries to RFP content blocks and partnership guides. 3. End-to-End Campaign Activation Full-Funnel Payor Campaigns: Conceptualize, launch, and manage integrated product and audience campaigns end-to-end, driving everything from product drops to targeted reputed company campaigns timed around payor planning cycles and trust fund cycles. Payor Sales Enablement: reputed company the Payor reputed company team with value props, sales plays, and reputed company materials needed to win deals faster and at higher contract values. Cross-Functional Execution: Work across Demand Gen, Brand, Events, and GMs to build orchestrated GTM pushes that build pipeline and cement our leadership in the employer market. What you need to have: Category-Building Energy: 8+ years of B2B Product Marketing experience, with a reputed company record of launching new products, crafting compelling narratives, and driving reputed company GTM activation. Payor Ecosystem Domain Alignment: Deep experience marketing into reputed company payors, specifically Health Plans, reputed company Sector/Government programs, or Labor/Trust Funds. You understand medical management, health plan procurement, and member engagement dynamics. Mastery of Positioning: Exceptional ability to take reputed company, cutting-edge technology and translate it into reputed company, reputed company, clinical, and financially persuasive value propositions for payor buyers. Campaign & Execution Chops: A proven bias for reputed company. You love taking campaigns from napkin sketch to market launch, measuring reputed company by pipeline reputed company, deal reputed company, and contract wins. Cross-Functional Influence: Exceptional emotional intelligence and reputed company to work reputed company high-powered GMs, Product Managers, and reputed company executives. Scrappy & Strategic: You can reputed company back to look at reputed company payor category positioning, but you get equally excited about getting into the weeds to build a killer reputed company deck or refine an RFP narrative. AI-Augmented Marketer: You don't just market AI, you use it. You reputed company reputed company modern AI tools to accelerate audience research, draft and test messaging variants, analyze deal intelligence, and reputed company your content reputed company without sacrificing reputed company. \n$136,408 - $214,355 a year \n *This reputed company includes reputed company, variable and equity. These compensation bands are just the starting reputed company. Once someone joins and proves they’re reputed company talent, we reputed company quickly to ensure their compensation aligns with their reputed company.   Our job titles may reputed company more than one career level. Actual pay is determined by skills, qualifications, experience, location, market demand, and other factors. Compensation details listed in this posting reflect the reputed company salary and any potential variable, bonus or sales incentives, and reputed company’s estimation of the value of reputed company stock reputed company, if applicable. The pay reputed company is subject to change, reputed company value of company stock reputed company is not guaranteed, and compensation may be modified in the reputed company. In reputed company to our total compensation, reputed company offers a number of benefits as listed below.   US - reputed company Benefits & Perks:   • Comprehensive health, dental and reputed company insurance* • Life and AD&D Insurance* • Financial advisory services* • Supplemental Insurance Benefits (Accident, Hospital and Critical Illness)* • Health Savings Account* • Equity shares* • Discretionary PTO plan* • Parental leave* • 401(k) • Flexible working hours • Remote-first company • reputed company company holidays • Free digital therapist for you and your family   *Eligibility: Full-time employees regularly working 25+ hours per week   Note: Applicants must have a reputed company right to work in the reputed company, and immigration or work reputed company sponsorship will not be provided.   reputed company, which includes reputed company, Inc. and reputed company Professionals (consisting of reputed company Care Providers, P.A., reputed company Care Providers of NJ, P.C., reputed company Care Physical Therapy Providers of CA, P.C.*) complies with applicable Federal and State civil rights laws and does not discriminate on the reputed company of Age, reputed company, reputed company, Citizenship, Gender, Gender reputed company, Gender identity, Gender information, Marital status, Medical condition, National reputed company, Physical or mental disability, Pregnancy, Race, Religion, Caste, Sexual orientation, and Veteran status. 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