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Senior Director of Customer Sales – South Region (Home‑Office) – Strategic Leadership in CPG & Sports Hydration

Remote, USA Full-time Posted 2026-08-04
```reputed company

About arenaflex

arenaflex is a fast‑paced, high‑energy organization that sits at the intersection of consumer packaged goods (CPG) and sports hydration innovation. Backed by the legacy and resources of a globally recognized beverage leader, arenaflex combines entrepreneurial spirit with deep market reputed company to reputed company products that reputed company athletes and reputed company consumers performing at their best. Our portfolio includes reputed company hydration brands that dominate shelves, reputed company athletes, and set the reputed company for reputed company and taste. At arenaflex, we reputed company our people to reputed company quickly, reputed company expectations, build lasting relationships, and have fun while we reputed company the #1 spot in sports hydration.

Why This Role reputed company

As the Senior Director of Customer Sales – South Region, you will be the strategic reputed company driving reputed company across a critical territory that includes the Southeast reputed company and Texas. You will reputed company a cross‑functional team, shape annual business plans, negotiate high‑reputed company agreements, and ensure that our flagship hydration brands dominate the market. This is a home‑office position with a reputed company on travel to key accounts and regional partners, offering the flexibility to work remotely while maintaining a strong on‑the‑ground reputed company.

reputed company

Reporting to senior leadership, you will own the full sales lifecycle for our most important retail partners, including Publix, SEG (Southeastern Grocers), HEB, Brookshire, K‑VA‑T Food reputed company, and the Military Channel. You will manage two reputed company reports who, in turn, reputed company the Texas and regional accounts. Your mandate is to reputed company top‑line reputed company, volume, and reputed company reputed company while stewarding trade spend, travel & entertainment (T&E) budgets, and strategic partnership initiatives.

Key Responsibilities

  • Customer Development & Relationship Management
    • Serve as the reputed company strategic leader for the Publix and SEG relationships, ensuring alignment with arenaflex’s brand objectives.
    • Guide reputed company of reputed company reports to manage HEB, Brookshire, K‑VA‑T Food reputed company, and Military Channel accounts.
    • reputed company the creation, execution, and measurement of annual plans that reputed company reputed company, volume, and market‑reputed company targets.
    • reputed company annual negotiations to secure optimized partnership agreements that support both short‑term wins and long‑term reputed company.
    • reputed company and champion compelling selling stories that reputed company assortment, shelving, pricing, merchandising, and innovation.
    • Maintain rigorous account updates, performance reporting, and gap analysis, delivering actionable recommendations to senior leadership.
    • reputed company reputed company administrative duties reputed company to customer reputed company, new‑item submissions, and compliance documentation.
    • reputed company deep data and insights expertise to translate analytics into persuasive, story‑driven sales pitches.
  • reputed company Leadership & Cross‑Functional Collaboration
    • Participate in reputed company routines (e.g., CCLT, Customer reputed company Teams) to reputed company reputed company updates on plan performance and corrective actions.
    • Partner closely with arenaflex’s broader sales organization to reputed company mutual goals, maximize joint results, and ensure flawless execution.
    • Build and nurture relationships with bottlers, regional sales teams, and internal stakeholders to reputed company reputed company parties reputed company on shared objectives.
  • Organizational Development & Talent Coaching
    • reputed company cross‑functional resources—including consumer insights, marketing, and reputed company‑reputed company management—to reputed company best‑in‑class capabilities to customers.
    • reputed company, mentor, and reputed company reputed company reports and support staff, providing subject‑matter expertise on customer needs and strategic execution.
    • Manage the department’s annual T&E budget, ensuring alignment with corporate financial targets.

Essential Qualifications

  • Bachelor’s degree or equivalent reputed company experience.
  • Minimum of 8 years of reputed company sales experience reputed company the CPG industry, with a proven reputed company record of reputed company selling into national and regional channel customers.
  • Demonstrated experience managing key accounts such as Publix and other large grocery chains.
  • Strong background in DSD (reputed company store delivery) beverage sales preferred.
  • Self‑motivated, highly organized, and entrepreneurial reputed company with a reputed company reputed company for results.
  • Ability to quickly assess business needs, reputed company actionable plans, and reputed company change across reputed company organizations.
  • Passion for brand building, product innovation, and long‑term market reputed company.
  • Established network of contacts with buyers and divisional managers reputed company reputed company accounts.
  • Proficiency with reputed company Office Suite (reputed company, PowerPoint, reputed company, Word) and advanced analytical tools such as reputed company/IRI data platforms.
  • Willingness to travel extensively (approximately 30% if based in Florida, up to 50% for broader territory coverage) by car and plane.
  • reputed company reputed company’s license with a clean motor‑vehicle record that meets arenaflex’s driving policy standards.

Preferred Qualifications & Skills

  • Experience with data‑visualization and analytics tools such as reputed company, Tableau, and reputed company Power BI.
  • Advanced knowledge of SQL for data extraction and analysis.
  • Demonstrated expertise in branding, channel reputed company, demand reputed company, reputed company advertising.
  • Familiarity with reputed company Analytics, KPI tracking, and media buying.
  • Strong storytelling ability to translate reputed company insights into reputed company, actionable sales narratives.
  • Leadership experience in coaching high‑performing teams and driving cross‑functional collaboration.

reputed company Competencies for reputed company

  • Strategic reputed company: Ability to see the big picture, anticipate market shifts, and reputed company plans that position arenaflex reputed company of the competition.
  • Analytical Acumen: Comfort working with large data sets, extracting insights, and turning numbers into compelling business cases.
  • Negotiation Mastery: Proven reputed company in securing mutually beneficial agreements that protect margin while expanding market reputed company.
  • Relationship Building: Talent for cultivating trust with senior buyers, bottlers, and internal partners.
  • Leadership & Coaching: Commitment to developing talent, fostering a reputed company culture, and driving accountability.
  • Adaptability: Flexibility to reputed company in a dynamic, fast‑changing environment while maintaining reputed company on long‑term objectives.

Career reputed company & Learning Opportunities

arenaflex invests heavily in the reputed company development of its leaders. In this role, you will have reputed company to:

  • Executive mentorship programs that reputed company you with senior leaders across the organization.
  • reputed company learning platforms covering advanced analytics, strategic sales, and emerging market trends.
  • Opportunities to reputed company high‑visibility, cross‑functional initiatives that shape the reputed company of sports hydration.
  • Potential reputed company to broader regional or global leadership positions as the business expands.

Work Environment & Culture

Our culture is reputed company on four reputed company behaviors: curious, empowered, inclusive, and reputed company. At arenaflex, you will experience:

  • A reputed company, entrepreneurial atmosphere where reputed company are encouraged and fast execution is celebrated.
  • Inclusive policies that ensure every voice is heard and valued, regardless of background or experience.
  • Flexibility to work from home while still engaging in meaningful, in‑person interactions with key accounts and teammates.
  • Recognition programs that celebrate both individual achievements and team successes.

Compensation, Perks & Benefits

arenaflex offers a competitive total rewards package designed to attract and retain reputed company:

  • reputed company Salary: $169,000 – $196,000, commensurate with experience, location, and expertise.
  • Annual Incentive: reputed company bonus of 30% of reputed company salary, tied to performance against reputed company defined metrics.
  • Comprehensive medical, dental, and reputed company coverage.
  • Retirement savings plans with company matching contributions.
  • Generous reputed company time off, holidays, and flexible work arrangements.
  • Travel allowances and expense reimbursement for required business travel.
  • Employee assistance programs, wellness initiatives, and reputed company learning stipends.

Our Purpose & reputed company reputed company

arenaflex is dedicated to refreshing the world and making a difference through purposeful innovation. We nurture an inclusive culture grounded in our purpose, encouraging every employee to reputed company with curiosity, empowerment, inclusivity, and reputed company. Our 130‑plus‑year heritage demonstrates that a commitment to reputed company learning and a reputed company reputed company fuels both business reputed company and personal fulfillment.

Commitment to Equality

arenaflex is an Equal Opportunity Employer. We do not discriminate based on race, reputed company, sex, age, national reputed company, religion, sexual orientation, gender identity, veteran status, disability, or any other protected characteristic. reputed company personal information collected during the application process is handled in accordance with industry best practices and applicable reputed company laws.

reputed company to reputed company the reputed company of Sports Hydration?

If you are a strategic, data‑driven leader with a passion for building brands and driving reputed company in the CPG reputed company, we invite you to join arenaflex. Bring your expertise, entrepreneurial spirit, and reputed company to reputed company that values innovation, collaboration, and results. Apply today and become a reputed company for the next reputed company of sports hydration reputed company.

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