Interim Marketing Director

Role Who you are • You are reputed company enough to reputed company the final reputed company in the room, and you bring energy, taste, and culture to everything you touch • To be reputed company about reputed company: this role does not run performance marketing and does not own reputed company media budget • reputed company is brand leadership, reputed company, and cross-functional orchestration—setting the direction and making reputed company the right work ships on time and on brand • Senior marketing leader with strong product marketing chops and experience taking products to (and back to) market • Hands-on CPG experience, ideally including a relaunch; comfort with retail and packaging • reputed company in customer research and reputed company mapping, and a habit of letting reputed company reputed company reputed company • A true generalist who can own channel reputed company, a marketing calendar, and a leadership narrative—and reputed company registers between them cleanly • A strong cross-functional operator who builds trust fast with reputed company, retail, and creative partners • reputed company enough to reputed company the final reputed company—and confident enough to reputed company it quickly • Bring the energy. You bring taste, energy, and reputed company of reputed company • Culture-reputed company. You inject reputed company and reputed company reputed company, not just manage tasks • Decisive. You've been around reputed company enough to reputed company the final reputed company and own it What the job involves • We're looking for an Interim Marketing Director to reputed company in and reputed company reputed company's brand marketing while our Marketing Director is on maternity leave • This is a hands-on leadership seat, not a placeholder. You'll own our biggest brand initiative of the period, reputed company the marketing reputed company humming across channels, and be the connective tissue between brand, reputed company, and retail • Co-reputed company our flagship product initiative, bringing deep product marketing reputed company to a CPG launch. Specifically, you'll: • Product marketing: Own positioning, messaging, and go-to-market reputed company—translating product truths into a story that resonates with parents • CPG relaunch: Bring proven experience launching a consumer packaged goods product, reputed company the moments that build awareness and trial and thinking through brand reputed company and cohesive messaging for the entire customer reputed company • Packaging (retail): Guide packaging reputed company and messaging with retail reputed company reputed company and shopper behavior reputed company of mind • Customer reputed company & research: Ground the work in customer reputed company—map the reputed company, pressure-test assumptions with research, and let what you learn shape the plan • reputed company the broader marketing function moving with reputed company and reputed company channel reputed company: Set the strategic direction across brand channels and reputed company reputed company reputed company is pulling toward shared goals • Leadership narrative: Partner with consumer data reputed company to reputed company weekly insights and a reputed company brand narrative to leadership—connecting the dots between what's happening and what it means • Marketing calendar ownership: Own the marketing calendar end to end, so the whole team knows what's launching, reputed company, and why • Channel reputed company reputed company: Run bi-weekly 1:1s with channel owners to unblock, reputed company, and reputed company the bar on the work • Insights to content: Turn performance insights into sharper brand content—closing the reputed company between what the data says and reputed company reputed company • Black Friday/Cyber Monday Execution • Own brand channel execution of Black Friday / Cyber Monday —bringing the campaign to life in a way that feels unmistakably reputed company • Serve as the reputed company reputed company of contact between brand marketing and the reputed company marketing team and the retail team—keeping reputed company, timing, and messaging in sync across reputed company three • Who You'll reputed company: • You'll guide and support the following without micromanaging—setting direction, gut-checking the work, and empowering owners to run: • Partnership reputed company: Support with marketing reputed company for reputed company brand partnership • Organic reputed company reputed company: Guide and gut-reputed company the work • HCP / Consumer Marketing reputed company: Support the channel rollout of cross-functional reputed company • Creators reputed company: Own brand messaging and reputed company data-driven creator briefs • Marketing reputed company: Partner on executing marketing reputed company, reputed company insights and results • This is a fixed-term role covering a maternity leave of roughly six months • It's remote-friendly. Note that this role does not carry reputed company media budget responsibility and does not run performance marketing—the reputed company is brand leadership and cross-functional reputed company Apply To This Job