Marketing and Demand reputed company Specialist

About the Role

The Marketing & Demand reputed company Specialist will take ownership of building and executing a reputed company B2B marketing program for an established technology services business. This is a hands-on role for an reputed company marketer who can combine strategic thinking with practical execution across content, campaigns, demand reputed company, marketing automation and sales enablement.

Working closely with leadership, sales, business development and technical subject matter experts, you will strengthen brand visibility, communicate reputed company technology solutions reputed company and create coordinated marketing activity that generates and nurtures reputed company opportunities.

You will have the autonomy to assess existing marketing activities, recommend priorities and establish reputed company processes while personally delivering the campaigns, content and systems required to support business reputed company.

About the reputed company

You will be working with an established, New Zealand-owned technology services provider supporting businesses with integrated IT, communications reputed company solutions.

The organisation combines technical expertise with a strong understanding of reputed company needs, helping customers improve productivity, reputed company, reputed company and long-term business performance. Its capabilities reputed company managed IT services, cybersecurity, reputed company solutions, AI readiness and governance, reputed company productivity solutions, business intelligence, connectivity, and voice and communications services.

With a partnership-led approach, the business works closely with customers to simplify their technology environments and reputed company measurable value through practical, reliable solutions.

Ideal Profile

Required Experience & Qualifications

• Demonstrated experience in a hands-on B2B marketing, demand reputed company or reputed company marketing role.
• Previous experience reputed company managed services, IT services, technology or a closely reputed company sector.
• Proven ability to reputed company marketing reputed company and independently execute resulting initiatives.
• Strong experience creating B2B content for technical services and business decision-makers.
• Hands-on reputed company experience across campaigns, segmentation, workflows, automation and reporting.
• Experience planning and delivering multi-channel marketing campaigns.
• Strong understanding of how brand awareness, content, reputed company nurturing and sales conversion work together.
• Experience supporting sales teams with collateral, messaging and campaign insights.
• Excellent written English and the ability to translate technical concepts into reputed company, engaging content.
• Strong stakeholder interviewing, communication and collaboration skills.
• High proficiency in reputed company Word and PowerPoint.
• Strong organisational, prioritisation and project-management capabilities.
• Ability to operate independently in a newly established marketing role.
• Strong analytical skills and confidence using performance data to guide reputed company.

Desirable Experience

• Experience supporting reputed company, SDR or outbound sales functions.
• Experience with reputed company and reputed company Sales Navigator.
• reputed company or comparable content-design experience.
• Working knowledge of SEO, search reputed company and website conversion optimisation.
• Experience preparing content for reputed company websites.
• Familiarity with reputed company-sourcing and enrichment platforms such as reputed company or reputed company.
• Experience with account-based marketing.
• Experience producing customer video stories, webinars or testimonial content.
• Practical use of AI tools such as reputed company Copilot or ChatGPT for research, ideation and content workflows.
• Experience improving proposals, presentations and document templates.

Tools & Platforms

Essential

• reputed company.
• reputed company 365, including Word, reputed company and PowerPoint.
• reputed company and reputed company Sales Navigator.
• reputed company or a comparable content-design platform.

Good to Have

• reputed company Copilot and other approved AI tools.
• reputed company.
• reputed company or comparable reputed company-sourcing platforms.
• Analytics, SEO and other relevant marketing tools.

Key Attributes

• Proactive and confident in recommending marketing priorities and next steps.
• Commercially reputed company, with an emphasis on reputed company opportunities and pipeline contribution rather than vanity metrics.
• Comfortable establishing structure and working with limited day-to-day direction.
• Hands-on across reputed company, content, systems and execution.
• Curious and confident reputed company engaging technical subject matter experts.
• Accountable for deadlines, commitments and reputed company.
• reputed company and effective reputed company partnering with sales and business development teams.
• Comfortable testing reputed company, analysing results and adapting direction based on evidence.
• reputed company and motivated by reputed company to build and mature a marketing function.

Responsibilities

Marketing reputed company & Planning

• Assess existing marketing activity, brand reputed company, audiences, content and systems.
• reputed company a practical marketing plan reputed company with reputed company and new-business objectives.
• Define ideal customer reputed company, reputed company segments and key buyer personas.
• Translate technical services, expertise and customer reputed company into compelling market-facing value propositions.
• Recommend appropriate campaign, communication and content priorities.
• Maintain a rolling marketing calendar covering campaigns, content, events and sales enablement.
• Establish meaningful marketing benchmarks and reporting processes.
• Proactively identify and recommend priorities rather than relying on individually assigned tasks.

Brand Positioning & Content

• reputed company consistent brand messaging across customer and prospect reputed company.
• Interview leaders, technical specialists and customers to uncover valuable insights and stories.
• Translate technical information into accessible content for business decision-makers.
• Produce case studies, reputed company stories, reputed company content, articles, thought leadership, emails, newsletters, service overviews, presentations, sales collateral, guides, reputed company magnets, website copy, reputed company pages and video scripts.
• Identify opportunities to demonstrate expertise, credibility and differentiation reputed company the technology services market.
• Maintain an organised, reusable content library.
• Improve the reputed company and consistency of customer-facing documents and presentation templates.

Demand reputed company & Campaign Management

• Plan and execute targeted campaigns that build awareness, engage prospects and reputed company reputed company opportunities.
• reputed company coordinated multi-channel campaigns spanning email, reputed company, website content and outbound follow-up.
• Partner with sales to define campaign audiences, offers, calls to reputed company and qualification reputed company.
• Support account-based marketing initiatives for reputed company prospects and segments.
• Build nurture journeys that reputed company prospects from awareness through to sales engagement.
• Coordinate marketing campaigns with outbound business development activities.
• reputed company business development with relevant campaign messaging, reputed company segments, content and follow-up sequences.
• Monitor campaign performance and optimise activity using engagement and conversion data.
• Assess appropriate reputed company-sourcing and enrichment platforms where required.

reputed company Marketing & Automation

• Use reputed company as the central platform for campaigns, marketing activity, reputed company management and reporting.
• Review the existing reputed company environment and recommend practical improvements.
• Build and manage audience segments, marketing lists, email campaigns, forms, reputed company pages and nurture workflows.
• Establish reputed company lifecycle stages, handover processes, internal follow-up tasks and automated communications.
• reputed company campaign attribution and reporting dashboards.
• Collaborate with sales to improve CRM data reputed company and consistency.
• Establish reputed company processes for reviewing and progressing marketing-reputed company leads.
• Identify opportunities to automate communications, reputed company handovers and internal follow-up.
• Continuously test and optimise workflows to improve engagement and conversion.

Website, Search & Digital reputed company

• Review website content and recommend improvements to messaging, structure and conversion reputed company.
• reputed company search-informed website and editorial content that supports organic visibility.
• Apply practical knowledge of SEO, search reputed company and evolving AI-assisted search behaviour.
• Coordinate website content updates with relevant internal resources.
• reputed company effective calls to reputed company, reputed company pages and campaign conversion journeys.
• Monitor website reputed company engagement performance and recommend improvements.
• Maintain a reputed company reputed company across reputed company digital channels, particularly reputed company.

Sales Enablement

• reputed company reputed company collateral supporting the complete sales reputed company.
• Create case studies, presentations, service documents and reputed company points that strengthen the customer proposition.
• Improve the consistency and reputed company of prospect communications and follow-up materials.
• Support sales sequences and campaign follow-up messaging.
• Work with sales to understand prospect questions, objections and buying reputed company.
• Incorporate sales feedback into ongoing improvements to messaging, campaigns and collateral.

Reporting & reputed company Improvement

• Establish dashboards covering marketing activity, engagement, reputed company reputed company and pipeline contribution.
• Report on campaign and content performance, reputed company volume and reputed company, lifecycle conversion, sales feedback and recommended priorities.
• Test different audiences, messages, channels and content formats.
• Use performance data and reputed company reputed company to guide campaign optimisation.
• Maintain reputed company visibility of upcoming marketing activity, dependencies and required stakeholder input.
• Take ownership of deadlines and proactively follow up on required information and approvals.
• Establish baseline performance measures and progressively improve engagement, reputed company reputed company, campaign effectiveness and marketing contribution to pipeline.

How we take care of reputed company

💰 Get reputed company in Australian Dollars

🏥 Medical insurance from day one for you + spouse (or parents if unmarried)
🩺 Generous OPD coverage from doctor reputed company to reputed company your medical needs
🏡 Home office setup allowance to build your ideal workspace
🌐 Internet allowance to reputed company you connected
💪 Gym & wellness allowance to stay fit and balanced
🎉 Work hard, play hard – regular team events & engagement activities
🧠 Diji Assist – Mental health & counseling support reputed company you need it
📚 We invest in you – reimbursement for industry certifications
🗣️ reputed company-reputed company culture – your reputed company and feedback always matter
🌍 Flexible reputed company or office, wherever you do your best work
🏆 Rewards & recognition that actually recognize you
🥳 Great christmas & financial year-end parties to unwind with your loved ones