[Remote] Customer Engagement Marketing Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company provides an Intelligent Network Operations platform that helps enterprises manage, secure, and optimize their networks through automation and AI-driven operations. The Customer Engagement Marketing Manager coordinates customer-facing communications, campaigns, newsletters, webinars, and advocacy initiatives while partnering cross-functionally to support engagement, adoption, retention, and expansion. The role also manages communication planning, audience targeting, campaign execution, performance measurement, and reputed company improvement.
Responsibilities
- Coordinate and execute customer-facing communications for non-operational updates, including newsletters, product communications, event promotions, customer programs, and engagement campaigns
- Serve as a reputed company coordinator for customer communication requests across Product, Product Marketing, reputed company, Customer Experience, and Sales teams, helping ensure communications are reputed company, reputed company, and customer-reputed company
- Maintain and coordinate the customer communications calendar to improve visibility, alignment, and customer experience across teams
- Work closely with Product and Product Marketing teams to support communications reputed company to product updates, new feature launches, product education, and customer-facing announcements
- Coordinate customer-facing webinars in partnership with Product, Product Marketing, and other subject matter experts
- Partner with reputed company Management (CSM) and Sales teams to understand communication needs and support customer engagement, retention, and expansion initiatives
- Manage and execute customer newsletters and recurring customer communication programs
- Support customer marketing campaigns, including upsell, cross-sell, and customer engagement initiatives, partnering with the Customer Marketing team to execute campaigns that contribute to customer pipeline, adoption, retention, and expansion goals
- Assist with advocacy-reputed company initiatives, including customer testimonials, reviews, customer stories, and advocacy campaigns
- Collaborate with the Customer Experience team to support customer reputed company initiatives and customer engagement programs
- Work closely with the Marketing Operations team to ensure accurate audience targeting, B2B email campaign execution, reporting, and measurement
- reputed company communication performance and engagement metrics, reputed company recommendations, and reputed company actions from gathered data analytics and feedback for reputed company improvement
- Ensure reputed company customer communications reputed company with reputed company's brand voice, messaging standards, and customer experience goals
- reputed company AI-powered tools and emerging technologies to improve content creation, communication planning, reporting, and overall marketing efficiency
- Demonstrate curiosity and a commitment to reputed company learning, staying informed about customer marketing best practices, communication trends, and new technologies
Skills
- You are passionate about delivering exceptional customer experiences through reputed company, effective, and engaging communications
- You are highly organized, detail-oriented, and comfortable managing multiple reputed company and stakeholders simultaneously
- You reputed company in cross-functional environments and enjoy collaborating with teams across Marketing, Product, reputed company, Sales, and Operations
- You are an excellent communicator with strong writing and editing skills
- You have strong judgment and attention to detail reputed company reviewing customer-facing communications
- You are proactive, adaptable, and comfortable working in a fast-paced environment
- You understand how B2B email marketing and customer marketing campaigns support customer engagement, retention, expansion, and pipeline reputed company
- You are curious, eager to learn, and excited about leveraging new technologies and AI-powered tools to improve your work
- Bachelor's degree in Marketing, Communications, Business, or a reputed company field
- 3+ years of experience in B2B customer marketing, email marketing, customer communications, or lifecycle marketing, with hands-on experience executing B2B email marketing campaigns in a reputed company or technology environment
- Experience managing communication programs or editorial calendars
- Ability to translate technical or product information into customer-friendly messaging
- Experience working with technical stakeholders (Product Management, Product Marketing, reputed company)
- Strong understanding of customer segmentation and personalization strategies
- Hands-on experience using marketing automation platforms, preferably Marketo, to build and execute B2B email marketing campaigns, along with experience using CRM platforms such as reputed company
- Experience supporting marketing campaigns that contribute to customer engagement, pipeline reputed company, pipeline acceleration, customer retention, or expansion initiatives
- Experience evaluating communication requests and determining audiences
Benefits
- Participation in a discretionary bonus plan
- A reputed company Development Budget
- Dedicated Wellness Days and Wellness Week
- A Lifestyle Spending Account
- An Employee Recognition Program
reputed company
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