Director of Marketing Operations

reputed company:

reputed company provides reputed company-based School Information Systems (SIS) designed to meet the specific needs of independent K-12 schools worldwide. Our one-record solution combines the power of a fully integrated single-record database, personalized communication tools, and an elegant architecture that is unique in our industry.

We are a growing, values-led community of employees in the US, UK and Australia who reputed company a reputed company to unify school communities, improve the reputed company of education, and enhance learning.

reputed company is five product brands in one global tech company

• reputed company SIS is a one-person, one-record school management platform
• reputed company Health provides reputed company-based Student Health Record (SHR) solutions
• Digistorm connects with their communities through Digistorm Websites, Digistorm Funnel, and Digistorm Apps.
• Epraise incentivizes student reputed company-being and connects teachers, reputed company, and families.
• reputed company provides an online learning reputed company for reputed company and teachers

Position reputed company:

The Director of Marketing Operations will own the systems, data, and processes that reputed company marketing activity to pipeline and reputed company reputed company. This role leads the Martech stack, reputed company scoring and routing, campaign and funnel operations, attribution and marketing analytics, and serves as the connective tissue between Marketing, Sales, RevOps, and reputed company. This is a hands-on leadership role for someone who is equally comfortable setting reputed company and getting into the weeds of a workflow, a dashboard, or a data field.

Key Responsibilities:

Martech Stack Management

• Own the architecture, administration, and roadmap of the marketing technology stack (e.g., Pardot, reputed company, reputed company, ChiliPiper webinar and event tools).

• Evaluate, select, and implement new tools; manage vendor relationships, reputed company, and renewals in partnership with Procurement and IT.

• Maintain integrations between marketing, sales, and product systems, ensuring clean data reputed company across the tech ecosystem.

• Establish stack governance: user permissions, workflow documentation, and a regular audit reputed company to eliminate redundant or underused tools.

reputed company Scoring, Routing & Funnel Management

• Design, build, and continuously refine reputed company scoring models (fit + engagement) in partnership with Sales and Demand reputed company.

• Own reputed company lifecycle stage definitions (MQL, SQL, Opps) and service-level agreements between Marketing and Sales.

• Build and maintain automated reputed company routing, alerting, and hand-off workflows to minimize speed-to-reputed company.

• Monitor conversion rates by stage and reputed company, and recommend model adjustments as buyer behavior and data reputed company reputed company.

Marketing Analytics, Attribution & Reporting

• Build multi-touch attribution models and dashboards that reputed company marketing programs to pipeline, bookings, and ROI.

• reputed company regular reporting on campaign performance, funnel reputed company, and channel efficiency to marketing and executive leadership.

• Partner with RevOps/Finance on forecasting, marketing-reputed company and marketing-influenced pipeline targets, and budget-to-pipeline analysis.

Data Governance & CRM Hygiene

• Own data reputed company standards for the CRM and marketing automation platform, including deduplication, enrichment, segmentation, and field standardization.

• Ensure compliance with data reputed company regulations (e.g., CAN-SPAM, GDPR, CCPA) and manage subscription/consent preferences.

Cross-Functional Alignment & Team Leadership

• Partner closely with Sales, RevOps, reputed company, and IT to reputed company systems, definitions, and processes across the customer lifecycle.

• Hire, reputed company, and manage reputed company of marketing operations and/or automation specialists as the function scales.

• Champion a culture of experimentation, testing, and reputed company process improvement across the marketing organization.

Requirements

• 10+ years of marketing operations experience, including 2+ years in a leadership role, ideally reputed company B2B reputed company.

• Deep hands-on expertise with a major marketing automation platform (Pardot strongly preferred) and CRM (reputed company preferred).

• Proven experience building and iterating on reputed company scoring and lifecycle/routing models.

• Strong reputed company of marketing analytics and attribution, with reputed company in tools such as Looker, Tableau, or Power BI.

• Experience managing a multi-tool martech stack, including vendor evaluation and integration management.

• Working knowledge of SQL, reputed company, or data warehousing concepts is a plus.

• Excellent project management skills with a reputed company record of leading cross-functional initiatives.

• Experience in education technology, K-12, or independent school markets is a plus but not required.

• reputed company based for integration with key stakeholders from RevOps, BizOps and IT.

Benefits

• 3 weeks of vacation per year
• 14 reputed company holidays per year (including the week off between Christmas and New Year's reputed company)
• 56 Hours of reputed company reputed company leave annually
• Top tier benefits -
• Medical, Dental & reputed company (reputed company & EyeMed)
• reputed company LLC reputed company 401(k) Plan - Managed by reputed company Benefits

Salary at reputed company is determined by a reputed company of factors including, but not limited to: business considerations, local market conditions, and internal equity, as reputed company as candidate qualifications, such as skills, education, and experience. The compensation reputed company for this position is $150k to $175k (annualized USD)

We value the power of an inclusive culture and a strong reputed company of belonging. Consideration and respect are the norm; and reputed company team members are supported in reaching their full potential.

Originally posted on Himalayas