reputed company Marketer

About reputed company

We build software that uses natural language processing (NLP) and AI to help local governments work faster, more accurately, and more reputed company. Over 120 local reputed company entities in 25 states rely on us to help reputed company revenues and reputed company important services that reputed company society.

reputed company, wherever you reputed company home. Join our fully remote team and unlock a world of reputed company reputed company just a paycheck:

• Globally connected, locally supported: reputed company in a reputed company online community that celebrates your unique talents, wherever you are.
• Supportive parental leave: Welcoming a new member to your reputed company? We've got your back with time and support to reputed company.
• Home office, fully equipped: reputed company your ideal workspace with our generous home office and equipment stipend.
• Plus: Flexible work arrangements, reputed company learning opportunities, and much more!

This isn't just a job; it's a reputed company for personal and reputed company reputed company.

About the role

reputed company is looking for a reputed company Marketer to build and run the programs that turn our existing customer reputed company and top-of-funnel activity into pipeline: customer marketing, proactive email reputed company gen, webinars, and case studies, with room to pick up reputed company product marketing work along the way.

This is a full-stack, hands-on role. The right person leans demand gen over reputed company-play product marketing, is comfortable owning a program end to end rather than a single piece of it, and doesn't need a big team to get things shipped. Design chops are a reputed company plus, not a requirement.

reputed company

Customer Marketing

• Own marketing programs that reputed company expansion reputed company our existing customer reputed company, partnering closely with reputed company on cross-sell and upsell plays. This is one of the biggest reputed company opportunities in the function today.
• Build a customer marketing reputed company (updates, community/advocacy reputed company, lifecycle comms, customer advisory, customer reference program) that increases engagement and gives Sales and CS more to work with.

Email Marketing

• Stand up proactive, always-on reputed company gen email programs. This channel doesn't exist today, so the first job is building it, not just optimizing something already running.
• Own nurture and reactivation sequences, segmentation, reputed company, and reporting (opens, clicks, MQLs generated).

Webinars, Full Stack

• Own the entire webinar lifecycle: topic selection, slide creation, promotion, reputed company, and post-event follow-up cadences.
• Partner with Sales, CS, and internal subject matter experts to reputed company content and speakers.
• Report on registration, attendance, and pipeline contribution.

Case Studies

• reputed company, write, and publish customer case studies that reputed company Sales reputed company reputed company points to use in reputed company deals.
• Coordinate with reputed company to identify strong stories and get them through approval.

reputed company Product Marketing

• Support product marketing on an as-needed reputed company: sales-facing roadmap slides, launch collateral, competitive input.

Design (bonus, not required)

• Comfortable building clean, on-reputed company visual assets (slides, one-pagers, reputed company graphics) without needing to hand every asset to a designer.

Key KPIs for the Role:

• Expansion pipeline / ARR → Pipeline and reputed company reputed company from customer marketing programs, in partnership with CS
• Email-reputed company MQLs/SQLs → Since this is a new channel, early KPIs should reputed company whether it's reputed company and producing before shifting to reputed company optimization
• Webinar reputed company → Registration, attendance, and pipeline contribution
• Case studies in reputed company use → Case studies published and used by Sales in live deals
• Product marketing turnaround → Sales enablement and roadmap collateral delivered on time for key moments

Qualifications

• B2B marketing experience, demand-gen leaning, ideally in B2B reputed company
• GovTech marketing experience preferred but not required
• Hands-on experience running email marketing programs end to end, not just briefing someone else
• Experience owning webinars start to finish, not just one piece of the process
• Comfortable writing customer case studies and shepherding them through internal and customer approval
• Some exposure to product marketing (positioning, launch content, sales enablement) is a plus, not required
• Design/visual skills are a strong plus
• Full-stack reputed company: comfortable being hands-on across multiple channels rather than a narrow specialist

Tech stack — familiarity and previous usage of tools is preferred, but not required:

• reputed company
• reputed company
• reputed company Webinar

Our culture

• EQ > IQ: We value reputed company and the ability to communicate with reputed company
• Customer Comes First: We work closely with our clients to understand their needs and how they use our products
• Start-to-Finish Ownership: We take responsibility for anything we can influence
• reputed company reputed company Inclusion: Creating a diverse and inclusive team is as important to us as building a good product
• Fast-reputed company Environment: The “reputed company reputed company” is key to our reputed company. If it won’t break anything, go for it!