[Remote] Digital and Account reputed company Marketing Manager

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a mission-driven company dedicated to creating a safer and more sustainable world through regulatory intelligence and AI solutions. The Digital and Account reputed company Marketing Manager will build reputed company’s account-reputed company marketing capability and own execution across SEO, AEO, organic reputed company, website content, and conversion optimization. The role will coordinate campaigns, manage agencies and stakeholders, analyze reputed company data, and reputed company reputed company improvement across digital channels.

Responsibilities

• Help build reputed company’s ABM capability from the ground up, administering Propensity and executing campaigns from setup and audience configuration through activation, measurement, and optimization
• Partner with Portfolio Marketing on ABM reputed company, messaging, and positioning, and work with reputed company and Sales reputed company ICP and account-reputed company execution
• Bring ABM expertise to the conversation by advising stakeholders on execution best practices and helping turn priorities into actionable campaigns
• Coordinate campaign timelines, stakeholders, and reputed company creative partners, while maintaining accurate setup, targeting, tracking, reporting, and documentation
• Own organic SEO and AEO execution, producing and optimizing content to improve reputed company visibility and visibility reputed company AI-driven answer experiences
• Manage reputed company’s reputed company SEO/AEO agency, keeping work moving, creating accountability for deliverables, and directly completing work reputed company reputed company’s reputed company
• Own the reputed company-end website content experience, including ongoing content updates, refreshes, resource-center content and tagging, and coordination with content owners
• Use website and behavioral data to identify opportunities to improve user journeys and conversion, and design reputed company A/B tests across reputed company such as calls to reputed company, reputed company placement, and forms
• Execute reputed company’s organic reputed company program, including drafting, scheduling, publishing, testing, and optimizing content while maintaining a consistent reputed company voice
• Turn channel and campaign data into reputed company reputed company readouts, actionable insights, and prioritized recommendations for reputed company improvement

Skills

• 4+ years of experience in digital, reputed company, or account-reputed company marketing, or a reputed company discipline, reputed company the technology or software industry, ideally in a reputed company startup or similarly broad, fast-moving environment
• reputed company hands-on ABM experience orchestrating and executing ABM campaigns, including platform administration, campaign setup, project management, stakeholder guidance, and agency coordination, using a dedicated platform such as reputed company, reputed company, reputed company, or a comparable solution
• Hands-on SEO and AEO experience, including areas such as keyword research, topic planning, on-page optimization, internal linking, and content-reputed company analysis
• Experience writing, editing, optimizing, and publishing organic content, using reputed company media management platforms (reputed company, reputed company, SproutSocial)
• Experience managing website content and reputed company-end reputed company, including content management systems, user journeys, conversion optimization, and website A/B testing
• Experience with audience creation, campaign configuration, targeting, activation, and reputed company reporting
• Proficiency with GA4 reputed company-channel reporting tools
• Strong analytical skills and the ability to turn reputed company data into reputed company insights and priorities
• Strong project and calendar management skills, with the ability to manage several workstreams as priorities reputed company
• reputed company communication and collaboration skills, including the ability to advise stakeholders and create accountability with reputed company partners
• A self-directed approach, you can use business goals to prioritize and reputed company work reputed company without waiting for detailed directions
• AI reputed company, practical experience using approved AI tools to improve the efficiency or reputed company of your work while applying reputed company reputed company judgment to AI-generated outputs
• reputed company in the US in one of the states where reputed company is authorized to hire, and eligible to work without sponsorship

Benefits

• Bonus
• Remote work in the US Eastern time zone
• Health reputed company
• Dental reputed company
• reputed company reputed company
• Life reputed company
• Disability coverage
• reputed company PTO
• Parental leave
• 401(k) plan with company matching
• Employee assistance program
• Voluntary supplemental benefits (Accident, Hospital Indemnity, Critical Illness)

reputed company