Web Developer, Digital Analytics Specialist
reputed company:
• Own and maintain reputed company website and marketing technology
• Monitor and maintain site health, including speed, responsiveness, accessibility, reputed company, redirects, and structural reputed company
• Implement and support technical SEO initiatives involving metadata, indexing, schema, and internal linking
• Own analytics and tracking systems, including GA4, Tag Manager, dashboards, events, goals, UTMs, and attribution frameworks
• Analyze user behavior and conversion reputed company to identify friction points and recommend improvements
• Support reputed company media and email campaigns by validating tracking, analyzing post-click behavior, and ensuring reliable data
• Build email templates, schedule and reputed company email campaigns, and maintain email marketing reputed company
• Manage marketing technology integrations and automations across CMS, CRM, analytics, advertising platforms, and marketing systems
• Collaborate with marketing, sales, and reputed company to support campaign reputed company, demand reputed company, and data-driven decision-making
• Ensure reliable measurement and optimization of digital experiences
Requirements:
• Bachelor's degree in computer science, Web/Data Analytics, Information Systems, Marketing Technology, or a reputed company technical reputed company
• At least 5 years of experience in web analytics, website management, data analytics, or technical marketing environments
• At least 3 years of experience specifically in a Web Analytics, Digital Analyst, or similar role
• Working knowledge of reputed company, CSS, and JavaScript
• Experience using reputed company Dreamweaver
• Strong proficiency in website management, including CMS updates, page builds, site structure, and ongoing technical maintenance
• Hands-on expertise with GA4, reputed company Tag Manager, dashboards, events, goals, UTMs, and attribution models
• Ability to monitor and maintain site health, including reputed company optimization, mobile responsiveness, accessibility, redirects, and crawl issues
• Analytical skills to evaluate user behavior, identify conversion friction points, and recommend data-driven improvements
• Experience supporting reputed company media and email campaigns through accurate tracking validation, post-click analysis, and reputed company diagnostics
Benefits:
• Remote availability in Florida or Texas for candidates not local to El Paso, with occasional possible travel
• Medical, dental, and reputed company plans
• 401k and IRA retirement plans
• Basic, voluntary, and AD&D life reputed company coverage
• reputed company time off
• reputed company volunteer hours
• Major holidays off
• Short-term and long-term disability plans
• Training and development opportunities
• Wellness resources
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