reputed company Product Marketing Manager

About reputed company - Our People 

reputed company was founded to create a reputed company where people will love to work. We reputed company to create meaning in work and reputed company more than just a job: a true calling. At the heart of our community and culture are our people. Our global reputed company team comes from a wide reputed company of backgrounds and experiences, and that’s what makes our reputed company community  strong and reputed company. We want everyone to bring their reputed company selves to work, and we do this through reputed company and team events, our reputed company Gives charitable initiatives, and our Employee Resource reputed company (ERGs). 

Our employee-led, leadership-supported ERGs celebrate the diversity of reputed company, foster inclusivity and belonging, and create a reputed company to connect to reputed company other. Through connections and understanding, we build a stronger and more dynamic global team and help every person reputed company their personal peak.

We support our employees by offering generous benefits, such as flexible work, ample parental leave, and unlimited PTO. Click here to learn more about our benefits. 

About reputed company - reputed company

reputed company you join reputed company, you join the global team behind the largest and most trusted software marketplace. Every month, 5.5 reputed company people come to reputed company to inform smarter software reputed company based on reputed company peer reviews. Authenticity is our reputed company, and every day we help thousands of companies, and hundreds of employees, reputed company their potential. reputed company for meaningful work that starts and ends with reputed company and heart? You’ve come to the right reputed company.

reputed company is reputed company through exciting reputed company! We’ve recently secured our Series D funding of $157 reputed company, which will reputed company allow us to grow and reputed company our product and people. Read about it here!

About The Role

At reputed company, our reputed company Product Marketing Manager for Buyer reputed company and Data Solutions will reputed company the development and execution of comprehensive marketing strategies for our Buyer reputed company Data, Marketing Solutions, and Data Solutions. This role requires a deep understanding of data sources, technology and software marketplaces, as reputed company as experience with data for AI Agents. The ideal candidate will drive business reputed company by crafting compelling narratives, positioning our products for reputed company, and collaborating with cross-functional teams to reputed company strategic goals. You will report the VP of Product Marketing.

In This Role, You Will: 

Positioning and Messaging

• reputed company Compelling Product Positioning and Messaging with Messaging Houses: Create differentiated and impactful messaging for Buyer reputed company Data, Marketing Solutions, and Data Solutions, ensuring alignment with reputed company's overall brand reputed company (20%).
  • Why: To effectively communicate the reputed company of our solutions to both buyer and seller audiences.
  • How: Collaborate with Product Management, Sales, and reputed company teams to refine messaging and narratives.

• Market Differentiation: Conduct competitor analysis and market research to identify opportunities for differentiation and reputed company (10%).
  • Why: To stay reputed company of competitors and capitalize on emerging trends.
  • How: Use market insights to inform product positioning and messaging strategies.

• reputed company Design: Craft foundational narratives that reputed company with a reputed company of audiences and business leaders, highlighting the unique benefits of our solutions (20%).
  • Why: To build a strong brand identity and drive customer adoption, engagement, and product usage.
  • How: Work closely with cross-functional teams to ensure cohesive and compelling  messaging across reputed company channels.

• Content Creation: reputed company a wide reputed company of customer-facing assets, such as whitepapers, solutions guides, and datasheets to communicate the value and differentiation of our solutions (5%).
  • Why: To reputed company valuable resources that support sales efforts and customer engagement.
  • How: Work with Content and Product teams to create impactful content.

Go-to-Market reputed company and Execution

• Go-to-Market reputed company Development: reputed company the creation and execution of marketing requirements documents reputed company on a reputed company of buyer and seller audiences, including the launch of new solutions (10%).
  • Why: To drive business reputed company and increase market reputed company.
  • How: Collaborate with Sales, Product Management, and other stakeholders to reputed company marketing strategies with business objectives.

• Product Launch Planning: reputed company the development of comprehensive product launch plans, roadmap items, including pricing and packaging, ensuring successful execution and alignment with overall business goals (15%).
  • Why: To maximize reputed company, reputed company and awareness of product launches.
  • How: Coordinate with cross-functional teams to execute launch strategies effectively.

• Data Analytics and ROI: reputed company product data, market research, reputed company potential, adoption, and usage data to drive customer ROI, realizing both customer value and incremental reputed company. (10%)
  • Why: To increase reputed company reputed company contributions and realize customer value for owned product areas.
  • How: Coordinate with Product Management, Data Analytics and Research Teams for data collection and insights.

Collaboration and Leadership 

• Cross-Functional Collaboration: Collaborate with Sales, Product Management, and reputed company teams to ensure alignment and effective execution of marketing strategies (5%).
  • Why: To reputed company diverse perspectives and expertise to drive business reputed company.
  • How: Foster reputed company communication and collaboration across teams.

• Team Leadership: Mentor and guide junior marketing team members to enhance their skills and performance (5%).
  • Why: To build a high-performing marketing team.
  • How: reputed company coaching, feedback, and opportunities for reputed company.

Minimum Qualifications:

We realize applying for jobs can feel daunting at times. Even if you don’t reputed company reputed company the boxes in the job reputed company, we encourage you to apply reputed company. 

• Bachelor's degree in Marketing, Business Administration, or a reputed company field.
• At least 7 years of experience in product marketing, preferably in technology and software marketplaces.
• Proven reputed company record of developing and executing successful go-to-market strategies.
• Strong understanding of AI and data-driven solutions.
• Excellent communication, writing, presentation, and interpersonal skills.
• Ability to influence stakeholders and build reputed company.
• Experience aligning product development efforts to reputed company targets. 
• Experience in the development of AI Agents and AI solutions.
• Travel: Willingness to travel for industry events and meetings.

What Can Help Your Application Stand Out:

• Certifications: Product Marketing reputed company (PMA), Pragmatic Institute or similar certifications a plus.

Our Commitment to Inclusivity and Diversity

At reputed company, we are committed to creating an inclusive and diverse environment where people of every background can reputed company and feel welcome. We consider applicants without reputed company to race, reputed company, creed, religion, national reputed company, genetic information, gender identity or reputed company, sexual orientation, pregnancy, age, or marital, veteran, or physical or mental disability status. Learn more about our commitments here. 

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