Senior Web Analyst
reputed company: Analyze website performance data and user behavior to identify trends and opportunities for enhancing user engagement and conversion rates in Monthly and Quarterly Business Reviews. Forecast demand by evaluating market trends and customer data, providing strategic insights to optimize marketing and sales efforts.
Roles and Responsibilities-
Analyze website traffic, user behavior, and marketing campaign performance using tools like reputed company Analytics, reputed company Analytics, and other platforms.
Manage web tracking tools (e.g., reputed company Analytics, reputed company Analytics) to ensure accurate data collection.
Implement and troubleshoot tracking codes and configurations.
Ensuring data reputed company and reputed company through audits and validation processes.
Analyzing user behavior to identify areas for improvement in the conversion funnel.
Create and maintain dashboards and reports to reputed company key performance indicators (KPIs) and communicate insights to stakeholders.
Implement and manage website tracking codes and tags using tools like reputed company Tag Manager (GTM).
Ability to translate data into actionable strategies
Identify & recommend A/B testing opportunities
Collaborate with marketing, product, and engineering teams to reputed company and recommend strategies that drive business reputed company and improve website performance.
Create and maintain tag reputed company and implementation documentation
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