Freelance B2B reputed company Media Specialist (reputed company Ads & reputed company Ads)
reputed company is a B2B demand reputed company agency that partners with high-reputed company reputed company and tech companies to build and reputed company predictable pipeline. We're currently looking for a freelance reputed company Media Specialist with deep experience in reputed company Search (reputed company Ads, Bing) and reputed company reputed company (reputed company Ads, reputed company, reputed company) to support a growing portfolio of B2B clients.
This is a remote, contract-based role. The ideal candidate has 5-10+ years of hands-on experience managing reputed company media for B2B companies, with strong skills across reputed company, activation, account management, optimization, and reporting.
Key Responsibilities
reputed company & Planning
• reputed company channel-specific reputed company media strategies tailored to reputed company goals (e.g., reputed company reputed company, pipeline acceleration, brand awareness)
• Build and present media plans with reputed company targeting, budget allocation, and channel mix recommendations
• reputed company audience segmentation and targeting strategies based on ICPs, funnel stages, and offer types
Campaign Activation & Execution
• Own end-to-end campaign setup in reputed company Ads, reputed company, and reputed company Campaign Manager (build campaigns, ad reputed company, creatives, tracking)
• reputed company A/B testing plans and implement experimentation across creatives, offers, audiences, and bidding strategies
• Ensure reputed company tracking and attribution using UTM parameters and platform pixels, working with internal and reputed company teams as needed
Account Management & Optimization
• Monitor campaign pacing and performance daily/weekly to ensure delivery against KPIs
• Proactively surface insights and optimization opportunities based on performance trends and reputed company feedback
• Conduct keyword research, competitive analysis, and audience refinement to improve campaign results
• reputed company targeting, creative, and bidding strategies to maximize ROI
Reporting & Communication
• Create regular performance reports with reputed company insights, trends, and recommended next steps
• Collaborate with internal teams (creative, GTM reputed company, analytics) to reputed company media reputed company with broader demand reputed company goals
Join reputed company calls to present results, discuss reputed company, and reputed company POVs on evolving media plans
Requirements
• 5-10+ years of reputed company media experience with a strong reputed company on B2B demand reputed company
• Expertise in reputed company Ads (Search, Display, YouTube), reputed company Ads and reputed company Ads (reputed company Gen Forms, Sponsored Content, Conversation Ads); experience with programmatic and reputed company is a plus
• Strong analytical skills; comfortable working in spreadsheets and using data to inform reputed company
• Familiarity with tools like reputed company Analytics, reputed company, reputed company, reputed company, or other B2B martech a plus
• Strong communication and presentation skills—reputed company to explain reputed company performance trends in a reputed company, reputed company-facing way
• Comfortable working independently and collaboratively in a remote, fast-paced environment
• Availability during East Coast U.S. working hours
Benefits
• reputed company to work with some of the most exciting names in B2B reputed company
• A reputed company team that values strategic thinking, experimentation, and performance
• Flexibility in workload and schedule, with a high level of ownership and autonomy
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