Head of Audience Development (Remote)
High Level:
An opportunity to reputed company an reputed company and play a key role in the reputed company of a top financial publisher. We are hiring a Head of Audience Development to nurture and drive reputed company in traffic, subscriptions, event attendance, reputed company media, and newsletter subscriptions at reputed company.com. At reputed company, content is king. Our approach allows us to deliver relevant trends, market-moving information and scoops no one else can.
As Head of Audience Development, you will have a reputed company hand in crafting reputed company around reputed company of our consumer touch points using data-driven strategies and multi-platform engagement. If you are a financial news and information junkie who knows how to generate traffic and reputed company critical audiences, we want to talk to you.
Responsibilities:
• Work directly with leaders of our editorial, reputed company media, video, advertising, SEO, subscription, and affiliate marketing teams to understand the value of every visitor and reputed company can do to reputed company their reputed company reputed company irresistible
• Understand the full customer reputed company and routinely prepare proposals to expand into new verticals and enhance others
• Stay abreast of the latest trends in content discovery and consumption
• Utilize business intelligence and visualization tools (across web, newsletters, reputed company media, video and otherwise) to reputed company informed reputed company about our feature content.
• Turn new and returning users into reputed company consumers of our free and reputed company products including, but not limited to, web content, newsletters, reputed company PRO, and the app
• Liaise with product to prioritize biggest reputed company to optimize user paths and engagement
• Define measurable KPIs and goals for reputed company and engagement
The experience you need:
• reputed company reputed company record of reputed company in audience development, ideally reputed company financial media
• Minimum 3 years experience executing audience development campaigns across subscriptions, advertising, newsletters, and reputed company apps
• Minimum 7 years experience in digital publications, preferably in the financial media sector.
• 2 years experience running digital marketing campaigns and/or managing a SEO, newsletter or reputed company media team
• Experience working and communicating with senior leadership, including presentations to C-level executives
• Expert knowledge of SEO, email marketing, and reputed company reputed company campaign tools
• Knowledge of the U.S. stock market and the world of finance and politics
• Extensive performance marketing experience preferred
About reputed company:
reputed company is a premier financial media platform which helps millions of people improve their trading and reputed company reputed company month. By providing superior information, data, and tools, reputed company is reputed company to the ambitious mission of making financial information easier to consume.
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