Lead Gen & Outbound Sales for Community Platform
I am the founder of a software company, Synchronize, which is focused on selling a unique software platform to community managers. The software enables communities to extend their online community in order to allow members to engage across multiple platforms including Email, Slack and more. We integrate with an industry-leading community platform called Circle. We have a number of large paying customers and are looking to increase customer demand to drive sales in the new year.
Most sales are still founder-led but I am looking for a freelancer to work with me to generate more leads and help schedule demos. The ideal candidate will be focused on identifying targeted quality leads in creative ways, scheduling demos is not a measure of success, success is based on scheduling the right demos with community managers that have a budget and an interest in a software platform like ours.
Your job will be to do deep and creative research to identify high value and targeted leads and then manage email outreach to these leads to try to setup meetings. This will not be a high-velocity outreach approach, but a small scale, highly targeted approach (the goal is that for 50 outreaches, 20 turn into demos and 1 turns into a paid customers). I would like someone skilled at AI lead gen tools such as Clay, Instantly, etc. This will be a low quantity outreach process, but I'd like someone who can use AI tools to scale their efforts intelligently.
If you are interested in this job, please reply providing information on similar companies you've worked with on projects like this. Please also share a bit more about your knowledge in the community space and approaches you'd take to identify potential customers to reach out to.
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