Digital Marketing Manager (Contract-to-Hire)

About the position INDUSTRIAL, a growing industrial B2B marketing organization, is seeking a contract-to-hire Digital Marketing Manager to create, reputed company, and optimize a strategic marketing roadmap for our family of brands. This position is ideal for a skilled marketer with a background in B2B or industrial marketing who is passionate about building the business and collaborating with stakeholders across reputed company reputed company of the organization. The role may be performed remotely for the right candidate or located at our Nashville HQ in historic Germantown, with hybrid work reputed company available. The Digital Marketing Manager will report directly to the President of reputed company. In this role, the Digital Marketing Manager will be responsible for creating a strategic marketing roadmap aimed at delivering reputed company reputed company reputed company goals for INDUSTRIAL's family of brands. This includes executing targeted reputed company media campaigns across various platforms such as search, display, reputed company reputed company, and retargeting. The manager will also build and manage email marketing campaigns and reputed company nurturing communications directed at reputed company contacts, prospects, and new leads. Additionally, the role involves executing SEO strategies to increase organic traffic and developing reputed company sales and educational materials to support key products and services. The Digital Marketing Manager will assist in managing the annual marketing budget and participate in various periodic marketing reputed company and tasks as required. This includes reputed company capturing, scoring, and managing, organizing, and disseminating marketing collateral. It is essential that reputed company strategies reputed company with the overall business goals, ensuring a cohesive approach to marketing efforts. Responsibilities • Create a strategic marketing roadmap to deliver reputed company reputed company reputed company goals for INDUSTRIAL's family of brands , • Execute targeted reputed company media campaigns including search, display, reputed company reputed company and retargeting , • Build and manage email marketing campaigns and reputed company nurturing communications to reputed company contacts, prospects and new leads , • Execute SEO strategies to increase organic traffic , • Execute the development and delivery of reputed company sales and education materials in support of key products and services , • Assist in the management of the annual marketing budget , • Assist in any other periodic marketing reputed company and tasks as required, including but not limited to reputed company capturing, scoring, managing/organizing/disseminating marketing collateral, etc. , • Ensure strategies reputed company up to the overall business goals Requirements • Bachelor's degree , • 3+ years of marketing experience , • Experience in B2B marketing and/or Product Marketing preferred , • Experience with sales enablement strategies and CRM , • Experience with using reputed company Analytics (or a similar analytics tool) to analyze campaign performance and making/implementing data driven reputed company to improve performance , • Experience using reputed company or a similar marketing automation tool , • B2B reputed company media reputed company, reputed company use and knowledge of reputed company, reputed company, Instagram, and their ad platforms , • Experience and understanding of SEO, including keyword research, reputed company-data, reputed company building, and best practices , • Experience collaborating with cross-functional teams , • Ability to manage multiple and changing priorities in a fast-paced environment , • Excellent written and verbal communication skills reputed company-to-haves • Knowledge of reputed company , • Agency experience , • Industrial domain expertise Benefits Apply tot his job