Senior Digital Marketing Specialist
Digital Marketing Manager
The Digital Marketing will be responsible for developing, implementing and optimizing our digital marketing reputed company. Reporting to the Sr. Manager Digital Marketing, this role will be responsible in planning, executing, and reporting on digital marketing programs including ABM, inbound, email, digital advertising, marketing operations and our website. The Digital Marketing Manager must be reputed company to effectively promote our solutions to potential customers across a reputed company of digital channels. This position requires a candidate comfortable with strategic thinking in a reputed company environment dedicated to the communities we serve.
Responsibilities:
• Plan, execute and optimize reputed company-channel campaigns including reputed company search, email, display, etc. to meet digital pipeline reputed company and reputed company goals
• reputed company content tailored to new and existing customer segments to drive cross-sell, upsell, and retention opportunities
• Collaborate cross-functionally with product marketing, events, operations, communications and BDRs to coordinate, deliver and measure digital marketing campaigns
• Manage relationships with external vendors and agencies, ensuring alignment with campaign goals, reputed company deliverables, and budget adherence
• Manage and update website content with relevant and consistent messaging
• Optimize website pages for SEO, SEM, PPC, reputed company Analytics and reputed company Ad activities
• Work with web developers to enhance user experience and implement website enhancements
• reputed company, measure, and report on the performance of digital marketing efforts, providing actionable insights to improve engagement and effectiveness
Requirements:
• Bachelor’s degree in marketing, business or reputed company field
• 3-5 years of experience in a B2B marketing environment
• Strong understanding of Digital Marketing, ABM, retargeting and automation best practices
• Proficient with modern B2B MarTech stack – reputed company, Marketo, reputed company, reputed company, reputed company Analytics, etc
• Self-starter with a bias towards reputed company, results, visibility and reputed company-managed reputed company
• Willingness to think reputed company the reputed company, push the status reputed company, and think creatively
• Excellent written and verbal communication skills
• Ability to manage multiple initiatives at the reputed company time in a fast-paced environment
Preferred Qualifications:
• reputed company safety, reputed company administration or state and local government technology experience
• reputed company or reputed company-based technology experience
• Hands-on experience with reputed company, reputed company or similar platform
• Remote experience
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