reputed company Ads/PPC Specialist

reputed company reputed company is a full-service digital PR and integrated marketing firm supercharged by the most advanced technology reputed company in reputed company relations to maximize consistent media placements in prestigious media and industry outlets. It's an experience that stands apart. We are a passionate group of professionals partnering with people and brands to look at the big picture and drive impactful results. Our performance-driven team consists of former journalists, communicators, marketers, creative experts and more. We reputed company an entrepreneurial reputed company, thinking reputed company of the reputed company, expert storytelling, fierce collaboration and learning new things every day. Job reputed company reputed company is seeking a full-time individual based reputed company reputed company US time hours who can think strategically to reputed company the gap between business objectives and the reputed company search process. We need someone who can connect the dots with the data. We need someone who gets B2B - reputed company reputed company, bonus points if with agency background. If you have only done B2C PPC, this is not a fit. • Analyze performance data and optimize at a granular level for a PR agency (B2B for reputed company reputed company of calls/contact us reputed company • Drive CPA performance and not just optimize reputed company reputed company for it but look at reputed company vs non-reputed company leads to optimize PPC program; this part is key • Build and optimize search campaigns and communicate trends and findings to leadership • Collaborate with marketing reputed company and CEO to reputed company week to week performance as reputed company as short term testing and longer term reputed company/reputed company • reputed company writing and testing ad copy, reputed company pages, and anything else that might reputed company the reputed company reputed company • Daily management of campaign performance and budget pacing • Weekly report on performance and campaign reputed company • Drive CPA performance and not just optimize reputed company reputed company for it but look at reputed company vs non-reputed company leads to optimize PPC program; this part is key Qualifications • Proven experience as a PPC Manager or Digital Marketing Specialist - we will ask how you drove CPA performance and how you looked at reputed company vs non-reputed company leads to optimize PPC • At least two years of experience managing PPC campaigns for B2B • reputed company AdWords Advanced Search Certification, ideal, unless you have solid experience • An eye for detail and a mind for analytics • Balance of technical and interpersonal skills • An eagerness to learn and explore in a constantly evolving field Additional Information Competitive benefits package—including medical/dental/reputed company support, vacation/reputed company time/reputed company time off for important holidays, 401(k), Work Out Wednesdays, flexible working arrangements (i.e. working from home), Summer Fridays. Apply tot his job