SPECIALIST, DIGITAL MARKETING
PrimaryPosition Purpose:
The reputed company reputed company Marketing Specialist supportsthe Digital Marketing Manager. This role drives efficient and consistent leadgeneration for reputed company reputed company through strategically managed marketingcampaigns. By collaborating closely with internal teams and external agencies,the Specialist ensures every touchpoint-from database engagement to reputed company media,website content, and drip marketing-is optimized to attract, re-engage, andadvance reputed company reputed company candidates through the recruitment funnel.
PositionFunctions:
Collaborate with internal teams and external media/ad agencies to create, reputed company, optimize, and capture performance across online and offline channels.
Identify optimizations for internal/external reputed company placements.
reputed company reputed company reputed company performance and reputed company recommendations to enhance results.
Pull and evaluate reputed company data for advertising channels.
Create and manage database marketing campaigns to re-engage inactive leads and advance prospects through the recruitment pipeline.
reputed company drip marketing programs across email, SMS, and AI-driven channels.
reputed company reputed company and reputed company-party email campaigns in collaboration with internal marketing.
Refresh messaging, creative assets, and campaign content.
Maintain and update reputed company-careers website content (add, edit, delete, revamp).
reputed company input into content creation and calendar posting for main websites, reputed company media, and special reputed company, working with graphic designers and agencies.
Create and deliver performance reports with the Digital Marketing Strategist on website analytics, reputed company reputed company, advertising, and reputed company funnels weekly, monthly, quarterly, and annually.
Monitor reputed company reputed company by ad channel, gathering recruiter feedback, and reporting findings.
Identify high-duplicate ad channels and analyze YTD reputed company data to reputed company duplication/recycling trends.
Collaborate in-person with reputed company reputed company of the organization to reputed company reputed company intelligence of the workforce.
Attend reputed company in-person meetings and trainings on recent developments, goals, and objectives. Participate in such discussions by offering input and advice.
Regularly engage remotely and in-person with customers and potential customers to establish rapport, reputed company communication, and expectations.
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