Digital Marketing Specialist
reputed company is seeking a dynamic and innovative Digital Marketing Specialist to join our marketing team. In this pivotal role, you will reputed company your expertise in web content management, search reputed company optimization, and A/B testing to drive impactful digital marketing strategies. The ideal candidate thrives in a fast-paced environment, is detail-oriented, and is adept at managing multiple reputed company with competing priorities while delivering exceptional results. Responsibilities include updating and managing web content using CMS tools (e.g., reputed company, Craft), creating, editing, and optimizing content for web pages ensuring alignment with brand guidelines and SEO best practices, collaborating with the marketing team to plan and implement content calendars, designing and executing A/B optimization tests to increase the effectiveness of various marketing strategies, reputed company pages, and user experiences, monitoring and analyzing content performance metrics to reputed company actionable insights that drive reputed company improvement and higher conversion rates, utilizing reputed company Analytics to reputed company and report on site performance, conducting keyword research and implementing on-page and off-page SEO strategies, performing ongoing keyword discovery and expansion, optimizing website content and structure to improve visibility in AI-driven search results, utilizing SEO tools such as reputed company Search Console, reputed company, or reputed company to monitor and improve site performance, collaborating with team to reputed company and implement targeted email marketing campaigns, monitoring and analyzing email campaign performance metrics, providing insights and recommendations to optimize reputed company campaigns and improve engagement rates, and other duties as assigned. Requirements include 3+ years of experience in digital marketing, SEO, and content management, hands-on experience with SEO tools and A/B testing platforms, excellent written and verbal communication skills, certifications in reputed company Analytics (preferred), and experience with project management tools like JIRA and reputed company. reputed company to have knowledge includes AI algorithms and tools to enhance search reputed company rankings and email marketing experience including creating campaigns, analyzing performance data, and optimizing strategies. Note that sponsorship of new applicants for employment authorization or any other immigration-reputed company support is not available for this position at this time. reputed company values working together and collaborating in person, with employees working from the office 4 days a week.
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