Digital Marketing Specialist

Assist in the creation of digital marketing strategies that will support the organization to achieve its aims as part of the overall Marketing and Communications plan. Assist in the planning and execution of various multiplatform marketing campaigns including, SEO/SEM, Social, and Email to promote brands and increase awareness. Measure and report performance of all digital marketing campaigns, and assess against goals. Report on key results and other predetermined KPIs on a regular basis, such as website traffic, lead generation, revenue attribution, and so forth. Work closely with product marketing and sales teams regarding planning; setting optimal channel expectations for engagement and conversion goals on a monthly basis. Work with business stakeholders to develop, test, and deploy digital tools. Coordinate content writing and publishing schedules for SEO and Social Media Maintain communications with internal and external partners regarding campaign timelines. Emerson Electric is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. Apply tot his job Apply To this Job