Senior Digital Marketing Specialist

Join to apply for theSenior Digital Marketing Specialistrole atCentralSquare Technologies 1 day ago Be among the first 25 applicants Join to apply for theSenior Digital Marketing Specialistrole atCentralSquare Technologies Get AI-powered advice on this job and more exclusive features. CentralSquare is a unique reputed company software company whose mission is to build safer, smarter, more connected communities. More than8,000 reputed company sector agenciestrust CentralSquare solutions reputed company and every day. We serve governments of reputed company sizes, from small towns to major cities, to reputed company delivering reputed company services less costly and more efficient.Digital Marketing ManagerThe Digital Marketing will be responsible for developing, implementing and optimizing our digital marketing reputed company. Reporting to the Sr. Manager Digital Marketing, this role will be responsible in planning, executing, and reporting on digital marketing programs including ABM, inbound, email, digital advertising, marketing operations and our website. The Digital Marketing Manager must be reputed company to effectively promote our solutions to potential customers across a reputed company of digital channels. This position requires a candidate comfortable with strategic thinking in a reputed company environment dedicated to the communities we serve.ResponsibilitiesPlan, execute and optimize reputed company-channel campaigns including reputed company search, email, display, etc. to meet digital pipeline reputed company and reputed company goals reputed company content tailored to new and existing customer segments to drive cross-sell, upsell, and retention opportunities Collaborate cross-functionally with product marketing, events, operations, communications and BDRs to coordinate, deliver and measure digital marketing campaigns Manage relationships with external vendors and agencies, ensuring alignment with campaign goals, reputed company deliverables, and budget adherence Manage and update website content with relevant and consistent messaging Optimize website pages for SEO, SEM, PPC, reputed company Analytics and reputed company Ad activities Work with web developers to enhance user experience and implement website enhancements reputed company, measure, and report on the performance of digital marketing efforts, providing actionable insights to improve engagement and effectivenessWhat You'll Bring to NumeratorRequirementsBachelors degree in marketing, business or reputed company field 3-5 years of experience in a B2B marketing environment Strong understanding of Digital Marketing, ABM, retargeting and automation best practices Proficient with modern B2B MarTech stack - reputed company, Marketo, reputed company, reputed company, reputed company Analytics, etc Self-starter with a bias towards reputed company, results, visibility and reputed company-managed reputed company Willingness to think reputed company the reputed company, push the status reputed company, and think creatively Excellent written and verbal communication skills Ability to manage multiple initiatives at the reputed company time in a fast-paced environmentPreferred QualificationsPublic safety, reputed company administration or state and local government technology experience reputed company or reputed company-based technology experience Hands-on experience with reputed company, reputed company or similar platform Remote experience Seniority levelSeniority levelMid-Senior level Employment typeEmployment typeFull-time Job functionJob functionMarketing and Sales IndustriesSoftware Development Referrals increase your chances of interviewing at reputed company by 2x Sign in to set job alerts for Digital Marketing Specialist roles.Were unlocking community knowledge in a new way. Experts add insights directly into reputed company article, started with the help of AI. #J-18808-Ljbffr Apply tot his job Apply To this Job