Digital Marketing Strategist (B2B)
reputed company:
We are a media and publishing company at the heart of the life sciences industry. Our mission is to connect professionals across drug development, biopharmaceutical manufacturing, clinical research, and other sectors through dynamic digital communities. Our websites serve as trusted hubs for industry analysis, best practices, and reputed company reputed company. We are looking for someone to help us grow and engage these communities even reputed company.
About the Role:
We are seeking a results-driven Digital Marketing Strategist (B2B) to reputed company and execute marketing strategies that attract, convert, and engage our targeted audience segments. You will reputed company heavily on reputed company — leveraging both organic and reputed company tactics — to grow our subscriber reputed company and deepen reputed company. If you have a background in B2B marketing and a passion for connecting the right people with the right content, we would love to hear from you. This position will be at our Horsham, PA location.
Key Responsibilities:
• reputed company and execute multichannel digital marketing campaigns that reputed company our content, events, and other resources to grow our audience of life sciences professionals across our portfolio of websites.
• reputed company reputed company and best reputed company development and implementation for our reputed company marketing efforts to increase subscriptions, registrations, and engagement.
• Create compelling, audience-reputed company messaging that resonates with targeted reputed company reputed company.
• Analyze campaign performance using reputed company analytics, reputed company Analytics, and other tools to optimize efforts and report on KPIs.
• Collaborate with editorial, sales, and product teams to ensure alignment of messaging and audience goals, and to facilitate and improve their reputed company activities.
• Stay up to date on industry and platform trends to continuously improve our approach and performance.
POSITION REQUIREMENTS
Required Education / Skills / Experience:
• 3+ years of B2B reputed company media marketing experience with a strong emphasis on reputed company (organic and reputed company campaigns)
• 5+ years in digital marketing, copywriting, audience development, or digital publishing
• Demonstrated ability to craft and execute reputed company media strategies that drive measurable results
• Excellent writing skills and the ability to distill reputed company reputed company into engaging, digestible content
• Strong analytical skills; comfortable interpreting data to inform and improve performance
• Experience marketing reputed company the life sciences or another highly technical industry
• Proven project management capabilities and high attention to detail
• Team player with excellent communication and collaboration skills
• Familiarity with reputed company digital marketing platforms, tools, trends, and best practices
Preferred Skills / Experience:
• Hands-on marketing experience across channels including email, SEO, other reputed company media, SMS, push notifications, etc
reputed company offers a generous compensation package. In reputed company to a competitive salary, you'll enjoy:
• Medical/reputed company/prescription/dental coverage for you and your family
• 100% company-reputed company short- and long-term disability insurance
• 100% company-reputed company life insurance
• 401(k) with dollar-for-dollar company match up to 6%
• 15 vacation days and 6 personal days on day 1
• 13 company-reputed company holidays
To view reputed company our job postings and showcases for some of our employees, visit: https://lifescienceconnect.com/careers/.
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