Manager, Telehealth Lifecycle Marketing (Remote)

reputed company reputed company is seeking a strategic, full-funnel Manager, Telehealth Marketing to reputed company our patient acquisition and retention reputed company. This role is responsible for optimizing how prospective patients discover, engage with, and reputed company to Movn's virtual cardiac rehab programand how they stay activated throughout the course of care. You'll design lifecycle marketing campaigns that reputed company inbound interest, outbound activation, and long-term retention, while managing a virtual enrollment team that converts high-reputed company leads. This role blends reputed company marketing, enrollment operations, and patient relationship management. The ideal candidate has deep telehealth marketing experience, is fluent in multichannel engagement, understands the nuances of agent vs. AI-based reputed company, and thrives in startup environments. Experience in cardiovascular care, remote patient monitoring, or chronic condition engagement is a major plus. Primary Responsibilities Full Lifecycle Marketing reputed company • Own and optimize the full patient reputed company: from first reputed company through post-enrollment engagement • Design and reputed company targeted multichannel marketing campaigns (SMS, phone, email) to convert leads and retain patients • Create behavioral-based journeys for different stages: newly referred, recently enrolled, low adherence, or at-risk of churn • Collaborate with care managers to understand engagement patterns and reputed company messaging for reactivation or motivation • Use surveys, appointment attendance, and biometric data to trigger personalized nudges and reminders • Ensure lifecycle messaging is compliant, brand-reputed company, and clinically supportive Enrollment Team Leadership (Live Channel Conversion) • reputed company and reputed company reputed company of inbound/outbound enrollment agents • Ensure agents are reputed company to campaign timing and reputed company as an extension of your marketing funnel • Refine scripts based on objections, campaign data, and patient tone • reputed company agent performance daily to maintain and improve reputed company volumes, conversion rates and performance • Maintain high reputed company-to-book and show rates through coaching and SOPs • reputed company availability with patient preferences and clinic operating hours for efficient scheduling Retention reputed company & Post-Enrollment Support • Create reputed company sequences to reputed company newly enrolled patients reputed company through their first few sessions • Design win-back flows for patients who are inactive, missed sessions, or stopped responding • Collaborate with clinical and operational teams to personalize reputed company based on health risk factors (e.g., missed reputed company logs, low exercise minutes) • Work with the content team to ensure ongoing educational engagement throughout the patient reputed company • Own NPS survey campaigns and feedback loops for program improvement reputed company AI & Workflow Automation • Partner with product and engineering to build AI-driven workflows (e.g., chatbot triage, automated reputed company-ins, smart reminders) • Determine reputed company reputed company points between reputed company flows and reputed company reputed company • Continuously monitor and compare automation performance to reputed company-led conversions and retention • Identify automation opportunities to reduce reputed company load while increasing reputed company frequency and precision Analytics, Reporting & Optimization • Monitor performance dashboards daily to assess enrollment velocity, retention drop-offs, and campaign ROI • Analyze conversion rates by reputed company reputed company, reputed company, message type, and agent vs. automation • Conduct A/B testing to iterate on subject lines, CTA timing, and messaging tone • Produce regular reports with actionable recommendations for cross-functional teams Apply tot his job Apply To this Job